HTC, the Taiwan based smartphone maker, is set to debut three new devices in the next week, the HTC Titan, HTC Vivid and the HTC Rezound. All three have distinctive characteristics and are really meant for three different types of customers, not a bad strategy with the shopping season closing in. If you're still shopping around, perhaps you've heard that Apple is not the biggest smartphone maker in the U.S., and perhaps you also heard that a company called HTC is now number one.

They are number one, in part of because of their diverse array of phone types, some only offered on certain carriers, and some running the Microsoft system instead of Google's Android system. Vivid, for example is coming to AT&T specifically because it is tailor made for their brand new 4G network. It comes out Nov. 6 and costs $199 with a two-year contract. So if you're looking for a device with super fast download speeds, the HTC Vivid is worth checking out.

HTC Rezound on the other hand is only available on Verizon, costs more than the other two devices listed here, but comes with a first of its kind 720p display, and the Dr. Dre inspired Beats Audio that promises music lovers a totally unique listening experience. Keep in mind that Verizon also has a 4G speed network in place, so that makes the Rezound more of an iPhone 4S competitor than anything else. If you want something more along that type of high-end smartphone, the Android-powered Rezound is a possible option.

And now for something completely different. The aptly named HTC Titan is indeed large with its 4.7-inch screen. But it also is running the Windows Phone system instead of Android, so it is a unique device that may appeal to someone looking to try out a totally new system on a very large screen. HTC Titan is on the AT&T network and costs $199. The specs are lined up below for comparison.

    

Specs

Rezound

Titan

Vivid

Screen

4.35-inches

4.7-inch Super LCD

4.5-inch qHD

Camera

Unknown

8 megapixels

8 megapixels

Battery

Unknown

6.5 hours of talk time

Unknown

Price

$299.00

$199.00

$199.00

Carrier

Verizon

AT&T

AT&T

Display

720p HD

800x480 pixels

540x960 pixels

Storage

Unknown

16 gigabytes

16 gigabytes

Processor

1.5GHz dual-core

1.5GHz

1.2GHz dual-core

4G Speed

Yes

No

Yes

Once these devices hit the shelves, it will be easier to compare them, but a side-by-side comparison is helpful because it's easier to see if there is that one feature you know you want. With a variety like this, it's easier to see why HTC has captured the U.S. smartphone market.

Tell us in the comments if you've tried an HTC phone before, perhaps the Nexus One, Google's first smartphone.