RadioShack Bankruptcy As Told By Millennials

too little too late — RadioShack faces bankruptcy, and these millennials probably would say it's a little too late to try a rebrand. HDO Records

At 94 years of age, RadioShack has a brand problem, and now that the once-popular electronics retailer is preparing for bankruptcy, it’s even more obvious that an entire generation of consumers doesn’t really get what RadioShack offers.

These millennials tweeting about RadioShack sum up its problems pretty succinctly:

1. Is RadioShack all about radios?

Come on down to Radio Shack. We got radios. AM? Oh yeah. FM? You betcha.
— Tyler Schmall (@tylerschmall) December 30, 2014

Contrary to popular belief, apparently Radio Shack does not sell radios....
— Clay Foskey (@ClayFoskey) December 30, 2014

2. Is RadioShack a victim of metaphor?

Rite-aid is the Radio Shack of pharmacy/convenience stores.
— The Levine Machine (@Eitanthegoalie) June 11, 2014

Radio Shack is the Arby's of the Electronics stores.
— Michelle O'Drama (@Shherina) December 30, 2014

3. Is RadioShack even a thing?

who the fcku shops at radio shack
— Jesus Christ 3.0 (@JOSHS_EGO) December 30, 2014

4. Is RadioShack a shack inside a bin inside a shack?

Radio Shack store sells itself in bargain bin of Radio Shack for $25
— Joshua Snyder (@nerdyvirgin) December 30, 2014

RadioShack is the most dumbest place
— ️☺️ (@derrickamo) December 30, 2014

5. Is a RadioShack rescue too little too late?

Took an extra few spins around the Radio Shack when JoJo's "Too Little Too Late" came on. Be real, it doesn't matter anyway. #jojotweets
— Johnny Loftus (@metrowheelman) June 11, 2014

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