Best Buy is offering massive discounts on several Apple devices for the end of the year holiday season. Beginning from today, Best Buy has introduced new price cuts on the iPhone 6S and iPhone 6S Plus handsets. Both the smartphones are available with $100 discount on their two year on-contract pricing through carriers like Verizon and Sprint.

The iPhone 6S and 6S Plus are now available with a respective on-contract pricing of $99 and $199, BGR reported. The Apple Watch is also available with a $100 discount since yesterday. When the Cupertino company had launched the Apple Watch earlier this year, it did not receive good reception from the customers.

However, the sales of Apple Watch resurrected through the recent Black Friday 2015 promotional offers on Best Buy and Target. Even though the discount was only available on the expensive editions of the Apple Watch, it was one of the bestselling products during Black Friday, Forbes reported. Now, Best Buy is offering $100 discount on Apple Watch Sport that brings down the cost of the device to $249.

The retailer giant has slashed the price of the iPad Air 2 by $125. It is now selling for $374. The iPad Mini 4 that was introduced in September this year is also available with a $100 price cut. It is now listed on Best Buy for $299. The older iPad Air is also available for $299 after a discount of $100.

As of this writing, there is no confirmation on until when the aforementioned Apple devices will be available with the new discounts on Best Buy. The promotional offer is expected to last until the end of the year.

The ongoing price cut on the Apple Watch suggests that the Cupertino company may be working on a newer smartwatch, the Apple Watch 2. Speculations are rife that Apple will announce the Apple Watch 2 as well as a 4-inch iPhone 6C handset through an unveil event in March 2016.