The Apple Music Festival has confirmed 10 acts headlining the event, and they include Britney Spears, Sir Elton John, Chance The Rapper and Alicia Keys. The festival will take place in London at The Roundhouse and it will be streamed online live.
The Apple Music Festival started out as the iTunes Music Festival back in 2007. When Apple Music was launched in 2015, the festival was renamed. This year, the festival will be celebrating its 10 anniversary which will be headlined by The 1975, Robbie Williams, Calvin Harris, OneRepublic, Michael Bublé and Bastille.
“Over the past decade, the festival has brought the biggest and best artists from all over the world to London and into the homes of millions of music fans,” Apple’s Oliver Schusser said. “This year’s Apple Music Festival builds on that incredible legacy and we couldn’t be more excited to have another amazing line-up to celebrate our 10th birthday.”
The Apple Music Festival will run from Sept. 18 to Sept. 30. It will kicked with performances by Sir Elton John, while Chance The Rapper will give the closing act. The festival will also mark Britney Spears’ first live performance in the United Kingdom since 2011, according to NME.
Unlike previous years of the festival which showed back-to-back nights, there will be a couple of days off to space out the entire festival, according to The Verge. All 10 performances will be live streamed online, but there’s a catch — unlike the festival’s previous years, users who want to watch the live stream must be subscribe to Apple Music.
For people who haven’t tried out the company’s music streaming service, they can start the free three-month trial to subscribe and watch the festival. For everyone else, they would have to cough up $9.99 to subscribe to Apple Music in order to watch the live stream.
It may be a minor inconvenience for some, but they can unsubscribe to the service at any point they wish to once the Music Festival is over. For those living in the U.K. who want to attend the festival in person, Apple is also hosting a lottery on iTunes where fans can win tickets.