Apple is expanding its retail business in New York by opening up a new store in the city's Upper West side this Saturday, Nov. 14.

Apple's fourth store in New York will be on West 67th and Broadway and is officially opening up its doors this Saturday at 10 a.m. By celebrating the stores expansion, Apple will be giving out free t-shirts to the first 2,500 visitors to the store.

We opened our first store in Manhattan seven years ago, and the response has been incredible, said Ron Johnson, Apple's senior vice president of Retail in a statement.

What will be new in this Apple store?

  • It’s much larger, according to the Gothamist, eleven of the 5th Avenue cubes fit on the ground floor here. The 45-foot tall marble walls carry their first ever glass roof, and light changes as sun moves and with seasons, creating unique experiences. This makes it the largest single floor of Apple products in the world.
  • The store will also be using more Apple-made products. Even the checkouts will be done using an iPod touch now with a new EasyPay system.
  • Over 100 customers can be served at the same time.
  • Retail hours are from 9 to 9 every day.
  • The store will host events, with free workshops mainly targeting people under 25.
  • 220 staff members have been employed.
  • The store is also offering a gift wrapping service for $5 for any Mac laptop or iPod. 

The Apple Store Upper West Side is the fourth in Manhattan and Apple's 15th in the New York metro area, joining the hugely successful Apple Stores SoHo, West 14th Street and Fifth Avenue.

Nearly 170 million people on four continents have visited Apple retail stores this year.

Apple now has 280 stores in ten countries including the US, UK, Italy, Australia, Canada, Japan, China, Switzerland, Germany and France. The company has plans to open up 40-50 new retail stores in 2010, and more than half of them will be outside the U.S. 

The new Apple store is located at 1981 Broadway, on the corner of West 67th Street. Click here to view a map.