Oct. 20 marks the second annual "Spirit Day."
The first observance took place in Oct. 2010 when Canadian teenager Brittany McMillan promoted the idea of wearing purple to show support for members of the LGBT community who are victims are bullying.
Adam Lambert tweeted his support of the cause saying: "Glaad Spirit Day! I support LBGT youth against bullies! Put up your forcefields and don't let anyone take your energy!!"
Facebook is also coming out in support of Spirit Day by encouraging employees to learn more about the cause and to turn the Facebook profile pictures purple to show their encouragement.
This is certainly significant since social networking forums are at the forefront of bullying in today's digital era.
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Spirit Day was first commemorated after a wave of bullying-related suicides of homosexual students in 2010.
Unfortunately, this comes on the heels of two more suicides - Jamey Rodemeyer and Jamie Hubley.
Rodemeyer, a 14-year-old from NY, killed himself in mid Sept. after facing years of bullying from classmates because of his presumed sexual orientation.
He faced a barrage of hateful messages from classmates on social networking sites. Some included: JAMIE IS STUPID, GAY, FAT ANND [sic] UGLY. HE MUST DIE!" and "I wouldn't care if you died. No one would. So just do it :) It would make everyone WAY more happier!"
Rodemeyer posted a video in May for the "It Gets Better" campaign against gay bullying. In it, he told other victims to stay strong.
Unfortunately, that was not enough for Rodemeyer. He posted two final tweets before taking his own life, one to his idol Lady Gaga.
The famous singer was distraught after Rodemeyer's death. She tweeted messages like, "bullying must become illegal. It is a hate crime," "the past days I've spent reflecting, crying, and yelling. I have so much anger. It is hard to feel love when cruelty takes someone's life," and "I am meeting with our President. I will not stop fighting. This must end. Our generation has the power to end it."
But awful consequences continue to come from hateful words.
On Oct. 14 Jamie Hubley, a 15-year-old gay Canadian, committed suicide.