Update: 4: 01 p.m. EDT, Tuesday: Dave Goldberg was not at Four Seasons Resort Punta Mita when he was found dead. The resort issued to following statement: "We are deeply saddened by the news of the death of David Goldberg. Our sympathy goes to his family and friends who have suffered this tragic loss. Four Seasons would like to clarify that, contrary to some media reports, the tragedy did not take place at Four Seasons Resort Punta Mita. Mr. Goldberg was not a registered guest at our resort, villas or residences. As the tragedy did not take place on our property, nor was Mr. Goldberg a guest, we are not in a position to comment further.  Again, our condolences to Mr. Goldberg's family and friends. Our thoughts are with them at this difficult time."

Original story: 

SurveyMoney CEO Dave Goldberg died of head trauma suffered in an exercise accident, the New York Times reported Monday. When Facebook founder Mark Zuckerburg reported Goldberg’s death Saturday, the cause was not listed. It led to speculation the 47-year-old had committed suicide, but now Mexican government official said he fell while exercising and died of head trauma and blood loss.

Goldberg was on vacation at the Four Seasons Resort near Punta Mita, Mexico, at the time of his death, the Times said. He left his room at around 4 p.m. Friday and headed to the gym. His brother Robert found him on the gym floor at around 7 p.m. when he went to look for him. There was a pool of blood around the body and it appeared “he fell off the treadmill and cracked his head open,” a spokesperson for the prosecutor’s office in Nayarit state said. The person did not reveal his or her identity because he or she was not allowed to speak to the media, the Associated Press added.

Goldberg was rushed to Hospital San Javier in Nuevo Vallarta and died there.

Goldberg’s wife, Facebook executive Sheryl Sandberg, has not issued a statement. The couple married in 2004 and have two teenage children. She wrote the best-selling book “Lean In: Women, Work and the Will to Lead” in which she praised her husband.

"Many of my friends have told me that teenage children require more time from their parents. Every stage of life has its challenges," she wrote. "Fortunately, I have Dave to figure it out with me. He's the best partner I could imagine."

An invitation-only memorial for Goldberg will be held Tuesday at Stanford Memorial Auditorium in Stanford, California, the Times wrote. People are encouraged to leave their ties at home to keep with “Dave’s lifelong hatred of ties.” The invitation also asked that people not take pictures and share them online “out of respect for the family.”

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