JetBlue is just fine if nine innings last the whole flight. JetBlue and MLBAM, the interactive media arm of Major Baseball League (MLB), have teamed up to bring free in-flight access to MLB.TV, the MLB’s streaming platform, JetBlue announced on Thursday.
“With free in-flight access to MLB.TV on their personal devices, customers will now be able to watch live MLB games while traveling,” Kenny Gersh, MLBAM’s EVP of Business, said in a statement. “It’s the type of innovative partnership with an innovative airline in JetBlue that symbolizes our constant drive to expand our distribution of games, giving our fans access to live baseball in news ways.”
Customers will be able to watch both live and archived games on MLB.TV on their laptops or smartphone and tablets equipped with the MLB.com At Bat mobile app. Typically, a subscription is required to view content on MLB.TV; however, the service is free when it is accessed through the content portal of the airline’s complimentary in-flight internet service, Fly-Fi. It is worth noting that the service is only available to all contiguous United States flights.
The MLB is the first live sports property be offered on JetBlue flights. According to the press release, Amazon Prime streaming entertainment is also coming soon to its flights. Additionally, customers can also access other live sporting events through JetBlue's seatback entertainment, which come equipped with DIRECTV. While other airlines might not have partnerships with a major sports brand, you can still catch live games through channels like FOX, CBS, NBC and other channels, which many airlines also provide.