Ok. Who didn’t see this coming? The phrase was just too catchy to not be a song, and the beginning of the New York City mayoral race made for perfect timing. 

Jimmy McMillan, founder of the New York-based Rent Is Too Damn High political party, released a new music video this week called -- of course -- “Rent Is Too Damn High.” It's had more than 50,000 views on YouTube since it was posted on Wednesday.

The 67-year-old, who’s run for mayor of New York City six times since 1993, raps:

“I’m Jimmy McMillan 2013 / I’m running for mayor / Come and run with me! / I say the rent is too damn high / I say the rent is too damn high!”

Here's perhaps our favorite YouTube comment on the video:

“I’d move to NY to vote for you but rent is too damn high!”

Well, if McMillan’s political career doesn’t work out, it looks like he might have some other options.

Watch the music video below: