$7 Starbucks Drink Is A Hit Online And At Select Locations

on November 28 2012 1:16 PM

Starbucks recently released its most expensive coffee yet: Costa Rica Finca Palmilera is now available at 48 U.S. locations, half of them in Seattle.

The exclusive coffee sells for a whopping $7 per cup, and Starbucks offers the beans in eight-ounce bags for $40.

Made from a rare coffee variety called Geisha that hails from Central America, the coffee is part of Starbucks’ reserve line of coffees. 

"[The] price is based on rarity, demand and green coffee prices," a Starbucks spokesperson told Yahoo! Shine.

"This coffee is not widely available, so, like an opportunity to try a wine where there is limited production, demand is high."

Coffee enthusiasts are in fact willing to pay the pretty penny for the rare java; the coffee sold out on the Starbucks website in the first 24 hours it was listed there.

"We have loyal Reserve customers who are interested in any opportunity to try something as rare and exquisite as the Geisha varietal," the Starbucks spokesperson said.

Starbucks has sold the coffee at a small discount, as other Geisha-coffee brands retail for up to $60 per half-pound, according to Yahoo! Shine.

Leslie Wolford, a green coffee specialist for Starbucks, spoke about the coffee at a tasting event at a Seattle location. She described the coffee as having "A little bit of pineapple. Herbal complexity. Super-clean. Vibrant. Sparklingness. ... Lush, tropical, hints of white, not yellow, peach.”

The Huffington Post notes that Costa Rica Finca Palmilera is only brewed through the chain’s infamous Clover brewing machines, which are only used in select stores, exclusively for reserved coffees.

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