Dunkin' Brands Inc. opened its first Dunkinâ€™ Donuts store in Taiwan on Wednesday as part of the companyâ€™s larger push to expand into China.
The announcement for the new Taipei City store comes on the heels of recent deal with Taiwanese conglomerate Mercuries & Associates, which will develop more than 100 stores in the country over the next 10 years.
Taiwan represents the first step in Dunkin' Donuts greater China strategy, said Anthony P. Pavese, Dunkin' Brands Vice President of International Asia Pacific. We are actively looking for Dunkin' Donuts partners in China, added Pavese.
In addition to offering many of the same coffee, baked goods and iced beverages offered worldwide, the new store will offer items to suit local tastes, such as sweet potato, green apple and pineapple doughnuts, the company said in a statement. Other items include â€˜mochi rings,â€™ which are cake doughnuts indigenous to the region.