Twitter bought Periscope and Niche for $86.6 million, the company’s latest filing to the Securities and Exchange Commission showed Monday. The SEC filing states Twitter acquired two companies within the first quarter. The company confirmed it acquired live video streaming app Periscope in January. And in February, Twitter announced it had acquired Niche, a talent agency that connects brands with viral sensations on social media apps such as Instagram and Vine.
The total purchase price was $86.6 million, according to the SEC filing, which was broken down to $57.7 million in company stock and $28.9 million in cash. Twitter also agreed to pay out as much as $38.2 million to employees of the acquired companies if they stayed. So in total Twitter appears to have have spent up to $124.8 million for Periscope and Niche.
Periscope was rumored to have been acquired for $100 million, and Twitter bought Niche for about $50 million, sources familiar with the matter told Business Insider. Though some said Niche’s price tag could have been $60 million, Recode reports.
If we are to believe the rumored $50 million for Niche, then the Periscope estimate for $100 million would be far too high even if the $38.2 million employee retention payments are included and fulfilled. In March, a Twitter representative told International Business Times the Periscope team had 10 people and operated independently with the company’s support. Twitter did not immediately respond to a request for further comment.
In January, Twitter confirmed to Reuters it would buy Indian mobile phone marketing startup Zipdial, but the SEC filing indicated the deal has yet to close. The Zipdial acquisition is rumored to be worth $30 million to $40 million, TechCrunch reported.
Before its quarterly earnings, Twitter announced it will acquire digital ad company TellApart. The reported $533 million deal closed in April, Monday’s filing showed.
Salvador Rodriguez contributed to this report.