The single will be the first released on her upcoming seventh album. Rihanna spoke with z100 radio host Elvis Duran over the weekend, and described "Diamonds" as “happy and hippy.”
"It gives me such a great feeling when I listen to it. The lyrics are very hopeful and positive . . . And I just think the gears are a little different from what people would expect, I think; and I'm excited about that, I'm excited to surprise them sonically,” the singer said, according to Rolling Stone.
The cover art for "Diamonds" takes Rihanna’s “good girl gone bad” image to another level, as it shows her rolling up a blunt filled with diamonds instead of marijuana.
Rolling Stone notes that "Diamonds" will first play on radio stations at 8 a.m. Eastern time this Wednesday. It will be available an hour later on iTunes.
This past weekend, the Barbadian native performed at iHeart Music Festival’s concert in Las Vegas, rocking a short and shimmery basketball jersey, with little else on. She performed six of her singles, including “We Found Love,” “Only Girl in the World,” and “Cockiness.”
Starting in March, Rihanna will kick off her Diamonds World Tour 2013 at the Niagara Center in Buffalo, New York.