Providing extensive coverage from every angle over seven hours, CBS will begin airing its Super Bowl 50 pre-game coverage on Sunday morning at 11 a.m. ET ahead of the kickoff between the Denver Broncos and Carolina Panthers at Levi’s Stadium in Santa Clara, California.
Serving as Super Bowl broadcaster for the 19th time, CBS has released its full schedule of events leading up to the NFL’s final game of the 2015 season, including its interview with President Obama and First Lady Michelle Obama.
“CBS This Morning” co-host and reporter Gayle King will interview Obama, and in a twist of the norm, the first lady during CBS’s pregame show beginning at 2 p.m. ET. The presidential sit down has long been a tradition before the Super Bowl, but the inclusion of the First Lady adds another dimension as President Obama serves an official capacity prior to the big game for the last time in office.
Michelle Obama rarely does live television interviews, and CBS’s choice of King is seen by some as a sign the interview won’t be as hard-hitting as Obama has previously experienced. In 2014, FOX served as the Super Bowl’s broadcaster with political commentator Bill O’Reilly serving as the interviewer.
“We’re very exited as this came through just last night,” King was quoted saying last month. “This White House opened their home as never before to the public.”
With the game taking over the San Francisco-San Jose-Silicon Valley area, CBS’ broadcast begins with its vast set called “Super Bowl City,” a massive undertaking that includes a small field and a small replica of the Golden Gate Bridge at San Francisco’s famous Market Street.
“We are looking forward to being the home of the biggest event in Super Bowl history, just as we were for the first Super Bowl 50 years ago,” CBS CEO and president Les Moonvies said in December. “I know CBS Sports will do an outstanding job with the broadcast of the game, and we are putting the full weight of the company behind everything surrounding the game as well. The entire experience will be a huge honor for CBS, and our coverage will provide some of the best television that viewers will see all year.”
CBS’s broadcast starts with a short documentary-style, one-hour program from NFL Films called “Super Bowl 50: Before They Were Pros.” The show features famous NFL current and former stars sharing with high players how football changed their lives.
At noon, the pre-game continues with “Road to the Super Bowl,” a full retrospective profile of the 2015 season and how the Panthers and Broncos reached the title game.
The full schedule and breakdown for the day’s pregame events can be found here.
11 a.m. ET: Super Bowl 50: Before they were pros (by NFL Films)
Noon ET: Road to the Super Bowl (by NFL Films)
1 p.m. ET: Phil Simms All-Iron Team: Super Bowl Edition
2-6 p.m. ET: The Super Bowl Today
6-6:30 p.m. ET: Super Bowl on CBS Kick-off Show
6:30 p.m. ET: Super Bowl 50