While CBS serves as the main pregame host and broadcaster of Super Bowl 50’s matchup between the Denver Broncos and Carolina Panthers Sunday night, the 19th time the network’s sent the NFL’s biggest event across the globe’s airways, there are still two other pregame programs fans and television viewers can flip to throughout the day.
This year, CBS is next up in the rotation between it and NBC and FOX after the three major broadcast networks extended their rights with the NFL back in 2011 for a reported $1 billion per year, roughly. According to AdWeek, CBS increased its annual payment from $619.8 million to $1.08 billion and the deals for all three networks run through the end of the 2022 NFL season.
For those opting to stick with CBS, a full breakdown of the network’s coverage throughout Sunday can be found here, but for ESPN and NFL Network check out a quick synopsis of each channel’s scheduled programming.
The league’s titular channel begins its mammoth eight-and-half-hour pre-game coverage at 9 a.m. ET with its “NFL Gameday Morning” crew of host Rich Eisen and analysts Marshall Faulk, Kurt Warner, Michael Irvin and Steve Mariucci. With guests also expected to join the crew throughout the show, the program wraps up a 5:30 p.m.
From there, former Bengals star and current CBS analyst Boomer Esiason joins Entertainment Tonight’s Kevin Frazier and actress and singer Katharine McPhee for “Super Bowl’s Greatest Commercials 2016.” The show will rank and countdown the greatest Super Bowl commercials ever.
Beginning at 6:30 p.m. the network then switches to “Super Bowl Game Center,” which will provide updates on the game, but viewers will have to switch back to CBS to watch the Super Bowl in its entirety.
While the cable network normally serves as the primary hub for “Monday Night Football,” ESPN will technically take a backseat to CBS and the NFL Network. ESPN will first roll out “NFL Insiders: Sunday Edition” at 10 a.m. ET, and at 11 a.m. switches over to “Postseason NFL Countdown” until 2 p.m.
The “Countdown” show will feature ESPN’s well-known studio group of Chris Berman, Mike Ditka, Tom Jackson, and Keyshawn Johnson, as well as Cris Carter.