Victoria Beckham's eponymous label has generated sales in excess of $24 million during the first quarter of 2011. It is further believed that if this trend continues, the designer could very well generate more than $96 million from her fashion line.
The ex-Spice Girl debuted her label in 2008 and since then it has expanded to separates and handbags.
Vogue UK reported that this season saw Beckham present Victoria by Victoria Beckham - a lower-priced collection, containing witty animal-printed dresses and color pop shifts that the new mother has been sporting herself.
Although an official statement has not been released by the brand, the Daily Mail reported that sales increased by 70 per cent, as compared to the same period last year.
Victoria never dreamed her clothing range would be successful. She is close to eclipsing David! a source told the Daily Mail.
Currently, her footballer husband, David Beckham, is on a five-year contract with the Los Angeles Galaxy worth 128 million pounds. Besides this, he is also involved in a series of sponsorship deals. Together, the celebrity couple has an estimated 165 million pounds fortune between them.