Canadian online video platform Rumble offered Joe Rogan a $100 million deal on Monday to move his popular podcast to its platform amid controversy with Spotify.

Artists like Neil Young, Joni Mitchell, Nils Lofgren, Graham Nash, India.Arie, David Crosby and Stephen Stills have recently requested to remove their music from Spotify. The moves came after Rogan began drawing increased criticism for spreading misinformation related to COVID-19.

"We stand with you, your guests and your legion of fans in a desire for real conversation. So, we'd like to offer you 100 million reasons to make the world a better place," Rumble CEO Chris Pavlovski posted in a note to Rogan on Twitter.

"How about you bring all your shows, both old and new, with no censorship, for 100 million bucks over four years? This is our chance to save the world. And yes, this is totally legit,” the post continued.

Rumble is offering to keep all of Rogan’s shows public and uncensored, while Spotify and Rogan’s team have made an agreement to remove some of his controversial shows. Rogan also agreed to “balance things out” when it comes to conversations about COVID-19.

Rogan exclusively signed with Spotify in 2020 with expectations to net around $100 million. At the time, his show moved from Apple Music that had around 60 million subscribers to Spotify’s 124 million subscribers. Rumble has around 39 million monthly users.

Following the recent requests for artists to be removed due to Rogan, Spotify had responded by saying it does not think that Rogan should be completely silenced. Spotify said that to help warn users of content that contains information related to COVID, it will now add a content advisory.

"We should have clear lines around content and take action when they are crossed, but canceling voices is a slippery slope," Spotify CEO Daniel Ek said on Sunday in a memo sent to staff. "Looking at the issue more broadly, it’s critical thinking and open debate that powers real and necessary progress."

Spotify