martha stewart macy's tree
martha stewart macy's tree businesswire

Never to early to start thinking about Christmas, all of you Thanksgiving shoppers! Start the pre-crisis-Christmas-eve-schlepp now!

For those interested in something unique, and charitable, please note that the venerable Thanksgiving Parade patron Macy's has launched of its Celebrity Tree Auction, which it bills as an exciting new component of the retailer's fourth annual Believe campaign, which helps very sick children have there most cherished wishes come true. With help from the charity auction website charitybuzz, Macy's Celebrity Tree Auction features 14 fantasy Christmas trees inspired by your favorite Macy's stars including Jessica Simpson, Martha Stewart, Donald Trump and Tommy Hilfiger.

Macy's nostalgic Believe campaign is inspired by a letter written by 8-year-old Virginia O'Hanlon in 1897 to the editor of The New York Sun inquiring about the existence of Santa. Newsman Francis P. Church responded with a poignantly worded essay on the importance of believing, including the famous line Yes, Virginia, there is a Santa Claus. He exists as certainly as love and generosity and devotion exist ... This year, the Believe campaign launched on Nov. 6 and will run through Dec. 24. Believers of all ages are invited to write a letter to Santa and drop it at the Believe Station at their local Macy's store. For each letter received, Macy's will donate $1 to the Make-A-Wish Foundation, up to $1 million, to grant the wishes of children with life-threatening medical conditions.

To go after the tree of your choice, you will need to visit to preview and bid on the stunning creations, which are on display at Macy's Herald Square in New York. Each winner will have the tree delivered to their doorstep complete with in-home set up, and bidders will have the opportunity to make special wishes come true as 100 percent of the funds raised will benefit the Make-A-Wish Foundation.

Each holiday season, our 'Believe' campaign encourages people nationwide to celebrate the magic of the season through goodwill and generosity, said Martine Reardon, Macy's executive vice president of marketing. We continue to enrich this beloved campaign by introducing engaging new elements that inspire our customers.

Macy's Celebrity Tree Auction features festive Christmas trees inspired by 14 of Macy's shining stars. These include design favs, fashion, food and sports luminaries: Kenneth Cole, Tommy Hilfiger, Sean John, Betsey Johnson, Calvin Klein, Michael Kors, Emeril Lagasse, Ralph Lauren, Material Girl, Greg Norman, Rachel Roy, Jessica Simpson, Martha Stewart and Donald Trump.

There contributions are described in a Macy's statement as follows:

  • THE KENNETH COLE CELEBRITY TREE FROM MACY'S Vintage cool and a little bit quirky, the Kenneth Cole tree makes a statement unlike any other with rusted metal branches fitted with vintage shoe forms and shoehorns. Factory-inspired filament bulbs bring every brilliant detail to life.

  • THE TOMMY HILFIGER CELEBRITY TREE FROM MACY'S This 7-foot traditional pine wrapped in warm sweater knits, smiling family portraits and starring Morgan, Tommy's signature holiday mascot, is sure to fill any home with classic American cool.

  • THE SEAN JOHN CELEBRITY TREE FROM MACY'S A wintry mix of pure luxury and good vibes, the Sean John tree doesn't miss a beat! Cool and contemporary icicles and snowflakes jam with big notes and sparkling rhinestones in this silver show-stopper.

  • THE BETSEY JOHNSON CELEBRITY TREE FROM MACY'S Unmistakably Betsey Johnson, this hot pink number is every inch a fashion statement! Lit up in pink hearts, lace garlands and pretty bows with a wild side, this tree is sure to be the life of any holiday party.

  • THE CALVIN KLEIN CELEBRITY TREE FROM MACY'S Modern an elegant, the Calvin Klein tree is a celebration of a wintery night, breathtaking in its sculptural simplicity. A play of light and life--cool steel shimmers with micro-fluorescent lights and provides shelter for signature doves of peace.

  • THE MICHAEL KORS CELEBRITY TREE FROM MACY'S Luxe, modern and refined, the Michael Kors tree is a shimmering silver arbor vitae, or tree of life. Fashionably fabulous and dressed to the nines, right down to the right accessories--black and silver ornaments.

  • THE EMERIL LAGASSE CELEBRITY TREE FROM MACY'S Adorned with an artful array of pots and pans, the Emeril Lagasse tree is a holiday masterpiece that also has all the makings of a professional kitchen. So kick it up a notch! Bam!

  • THE RALPH LAUREN CELEBRITY TREE FROM MACY'S A toast to the classics, the Ralph Lauren tree is hosted by the always gracious and dashing martini bear. Signature buffalo plaids, elegant black ribbons and handsome silk bowties celebrate the season in a whole new light.

  • THE MATERIAL GIRL CELEBRITY TREE FROM MACY'S We love this tree! The Material Girl tree--inspired by the original Material Girl--is young, fun and full of sparkle and shine, glitter and glitz.THE GREG NORMAN CELEBRITY TREE FROM MACY'SChristmas is in full swing with the Greg Norman tree! This whimsical masterpiece features a bevy of clubs, tees and golf balls.

  • THE RACHEL ROY CELEBRITY TREE FROM MACY'S A celebration of yesterday and today, grace and form, the Rachel Roy tree is a rare vintage find! This 7-foot tall antique bust form gives way to a voluminous--and luminous--wired skirt, patterned with mercury glass ornaments and reindeer in a forest of lights.

  • THE JESSICA SIMPSON CELEBRITY TREE FROM MACY'S Let your holidays glitter, shimmer and shine! The Jessica Simpson tree is winter tree with golden wire-wrapped branches, faux pearls, feathered friends and berry sprays--all atop a gilded pedestal urn.

  • THE MARTHA STEWART CELEBRITY TREE FROM MACY'S Inspired by childhood memories and the most tempting treats of the season, the Martha Stewart tree is a sweeping blue spruce perched atop a grand cake stand, adorned with cool peppermint garlands, sweet candy canes and spicy gingerbread cookies. But the treats are for looking not eating!

  • THE DONALD J. TRUMP CELEBRITY TREE FROM MACY'S The Donald J. Trump tree is brilliant, rich and completely one-of-a-kind. A tower of golden bullion bars gleams with light for a Christmas vision that's pure Donald.

    Now through Dec. 2, bidders are invited to visit or step into a whimsical forest at Macy's Herald Square where the trees will be displayed. While there will only be one auction winner for each tree, the designers have also produced holiday ornaments that you can buy for $9.99, with 10 percent of the purchase price benefiting the Make-A-Wish Foundation.

    I'm very happy to be offering Macy's customers an ornament designed especially to benefit the Make-A-Wish Foundation this holiday season, said Martha Stewart. The Make-A-Wish Foundation is a truly wonderful organization, embodying the spirit of giving.