UPDATE: 12:39 p.m. local time (11:39 p.m. EST, Thursday) — China's newspaper the People's Daily, China reported the incident was not a terrorist attack and was caused by a driver, who was smoking and lost control of the vehicle.

Several people died and many were reported injured Friday after a van plowed into the pedestrians in Shanghai. Sources stated the incident took place around 9:15 a.m. local time (8.15 p.m. EST, Thursday) when the van crashed into a crowd on a sidewalk near the gate of the People's Park in Shanghai Nanjingxilu and Huangbei North Road. It then rammed into a Starbucks outlet, and caught fire.

Several people were reported injured as the field license van “deliberately” crashed into the crowd. The van was reportedly fitted with multiple liquefied gas cylinders. Initial reports suggested the incident was suspected to be a suicide attack.

Since the incident, two videos have been shared by Augustus Manchurius on his Twitter account where emergency services could be seen assisting the injured.

Another user, Wenshixiu, also posted a video on Twitter that showed emergency services tendering to the injured pedestrians.

Several other videos and pictures show the van on fire. It was extinguished by the fire department soon. According to the latest information, 18 people were reported injured so far and three of them were rushed to the hospital. Cause of the incident is being investigated.