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Dean Ambrose will defend his WWE Universal title against Apollo Crews next. Dean Ambrose celebrates victory over the Wiz during the WWE show at Zenith Arena on may 09, 2017 in Lille, north France. Getty Images/PHILIPPE HUGUEN/AFP

Dean Ambrose wrested the WWE Intercontinental title from Seth Rollins at WWE TLC, and now the "Lunatic Fringe" will have to defend it against anyone who dares try to take it. And while most felt that Rollins would be the first on the list, it seems storyline has been altered.

According to Ringside News, Ambrose's next opponent will be Apollo Crews. The 31-year-old wrestler gained the right to challenge Ambrose after winning a battle royale at a WWE Live Event held at Madison Square Garden. Other participants in that battle royale included Konnor, Viktor, Zack Ryder, Curt Hawkins, Rhyno, Heath Slater, No Way Jose, Titus O'Neil and Jinder Mahal.

There is no actual date set yet as of this writing for when this title-match will take place. However, rumors have it that it could happen in the next edition of WWE Raw.

Crews had his chances at runs in the WWE. The last came at Smackdown back in 2016, but he never made it through. Depending on how that title-match turns out, it could be a make or break situation for the 31-year-old. But this early, pundits believe that Ambrose will retain the belt even if Crews comes out with an incredible performance, Give Me Sport noted.

So several questions come into play. The first is, have we seen the last of the Ambrose vs. Rollins feud? Although their performance at WWE TLC left a lot to be desired, it still seems plausible if the star power of both stars is to be a gauge. If not Rollins, someone from the WWE locker room could come out to take on Ambrose and start an entirely new feud.

The last time Rollins was in the ring was during the Christmas Eve special. He took on deposed general manager Baron Corbin, but that hardly counts for a future feud.

According to Forbes, Rollins could be given the push and may end up winning the 2019 Royal Rumble. A win would set up the stage for a potential showdown between him and Brock Lesnar at Wrestlemania 35 -- assuming that the Universal title does not change hands, Forbes noted.

Hence, the future storylines for both Ambrose and Rollins will depend on what the WWE writers come up with. The low viewership of Raw is something that will also come to play so continuing the feud may depend on the response of the WWE fans.

If not it may be a total reset, meaning the two former Shield members may be up against new adversaries leading on to the next WWE pay-per-view.