Resort wear fashion brand Lilly Pulitzer and home décor and lifestyle company Society Social have teamed up for an exclusive collaboration.
The Lilly Pulitzer x Society Social collaboration will be available Saturday for just one day. That means shoppers will have to kick those St. Patrick’s Day hangovers and check out the ultra-exclusive offering. The “Lunch at Lilly” event will offer Lilly Pulitzer shoppers who spend $3,000 or more online or in stores a Lilly Pulitzer x Society Social bar cart in addition to other “barware and hostess items.”
Lunch at Lilly originally began as a shopping event where prize winners won a chance to actually lunch with Lilly Pulitzer.
Lilly Pulitzer fans can stop by any retail location, visit the Lilly Pulitzer website or shop the iOS app to participate. Shoppers can also visit select Belk and Dillard’s locations as well as the Breakers Resort to participate.
Lilly Pulitzer collaborations are notoriously popular. When S’well partnered with the Palm Beach-inspired fashion brand and Starbucks to release four limited edition water bottles in February, the collection sold out at Starbucks locations almost instantly. And when the Lilly Pulitzer x Target collection hit stores in 2015, the product sold in record time (Target even acknowledged that it was one of the fastest-selling designer collaborations across its partnerships).
More Lilly Pulitzer pandemonium ensued last January when the brand’s bi-annual After Party Sale resulted in long wait times and technical difficulties online due to high volume.
The company Tweeted a statement attributing the online difficulties to sheer popularity: “Thank you for your patience on our big sale days. We understand some people are having trouble getting through due to high volume,” it read. “We have plenty of product available and will be adding more throughout the sale.”
Needless to say, it might behoove diehard Lilly fans to hop online at their earliest convenience (if they’re planning to participate online).