Composite
Whiplr, the new mobile app that connects folks in the kink, fetish and BDSM communities, doesn't allow sexually explicit images or language in member profiles. Anything goes, however, in private communications... Whiplr

Are you into the feel of silk or the scent of freshly washed towels -- like, really into them? Or perhaps you want to turn a scene in "50 Shades of Grey" into a safe and consensual reality? The new mobile app Whiplr, the only location-based messenger that promises to connect both experienced and newbie kinksters with each other, just may be the app for you.

Whiplr just launched today, but there were already a couple dozen profiles up. In one, a 25-year-old woman who is "100 percent" into men, lists her kinks as "fashion, behavior and sounds," while a 21-year-old male student lists his kinks as "just curious, objects, behavior, and odors." Profiles even allow users to choose "safe words."

Whiplr is free to download from the Apple store and Google Play, and if you choose to, you can text, voice or video chat with other users, or send them little animated "sparks" doing kinky things like tightening corsets or cracking whips to spark conversation.The premium service Dekadon allows unlimited chats and other features for $10 a month for a year's subscription.

Spark
Whiplr allows users to send each other "sparks," animated figures doing kinky things like tightening their corsets or cracking a whip. Whiplr
"We felt that there was an underserved community," Whiplr CEO Daniel Sevitt told International Business Times. "There were old school ideas, like, should it be underground? We felt there should be an app for people in this lifestyle to get people in touch with each other. And in the world of fetish, people can make connections and explore and fulfill fetishes without even having to meet up," he said. "Not everything is about sex or sensual climax."
Which doesn't mean Whiplr discourages kinky hookups.

But unlike kink communities such as the online site FetLife, where anything goes in terms of profile picture and language, Whiplr adhered to some rules in order to make it onto the Apple Store, said Sevitt.

Whiplr user profiles can't feature any nude or sexually explicit images or language, but Sevitt said that private messages aren't recorded or saved, so users can feel free to let their freak flags fly there. "We just didn't want anyone to come to the site for the first time and feel that anything was too extreme," he said.

And if Whiplr seems too vanilla? There's always the "platonic cuddling" app Cuddlr.