In a creative public relations move, Seattle Seahawks coach Pete Carroll had a Lebron James Seahawks jersey made and posted the picture on Twitter.
The picture quickly got retweeted by users with huge followings, including CNBC's Darren Rovell, and helped Carroll generate some positive buzz for a Seahawks team that has struggled to a 2-3 record this year.
James quickly responded that the jersey looked great. Carroll responded to James by saying, I kinda think of you as a touchdown maker but is it true you think of yourself as a pass rusher? He also jokingly asked James if he knew about the rookie minimum pay scale.
The picture that Carroll tweeted out has more than 180,000 views -- it achieved 20,000 in less than 15 minutes -- and has spurned more speculation about James playing in the NFL.
Earlier this week Lebron James tweeted at ESPN football reporter John Clayton asking Clayton about the deadline to sign free agents. That tweet drummed up speculation that James would consider a NFL career while the NBA lockout continues, but the likelihood of that happening is slim to none.
James at 6-foot-8, 250 pounds could dominate the NFL as a tight end -- similar to Antonio Gates or a young Tony Gonzalez -- but has only played football recreationally since high school. He did recently suit up at a high school football practice, but at this time there is no serious attempt at a NFL career.