Move over, Rebecca Black. Someone eight years your senior is trying to reach your level of YouTube notoriety.
A lesser-known aspiring singer known as Tay Allyn has released a music video that some say makes “Friday” sound like Adele. Uploaded on Tuesday, Allyn’s “Mass Text” music video chronicles a high school girl who’s upset she didn’t receive a text from a boy.
Unlike Black, who was 13 years old at the time of her Internet debut, Allyn is 24 years old and looks it. The three-and-a-half-minute video (that can never be unheard) shows the college graduate “pop star” eyeing varsity players in a school hallway while singing the chorus “Why didn’t I get your mass text? I’m in your contacts.”
At times, she plays with Barbie and Ken dolls, making them kiss as she sings, “I really, really really really really need to know: Was it a typo?” In another shot, she plays with a small dog. “Why, oh why, didn’t I, oh, I get your text?”
The video has garnered more than 400,000 views on YouTube by Friday afternoon. The University of Southern California theatre graduate describes herself as “a new breed of pop that's like Kesha without the sex and Gaga without the avant garde” and says she was chosen by Justin Timberlake and MySpace as the top upcoming artist of 2013.
Unlike “Friday,” which was co-written by music producers, Allyn wrote “Mass Text” all on her own and is selling the single on iTunes. She is represented by BMI, a performing rights organization that collects license fees on behalf of singers, songwriters and composers that includes Michael Jackson, Lynyrd Skynyrd and Bono, among others.
On Feb. 9, Allyn posted a sneak-peek photo on Facebook of Sacred Heart High School in Los Angeles where the video was shot. “It's been a ton of hard work and planning, but I literally cannot wait to start sharing my message with the world,” she said.
And Allyn already has another music video in the works. “Clean Ma Room” is set to be released soon, in which she will apparently belt out the line "I can clean my room if I try, sweep sweep brush -- I don't think so!" all while inspiring fans to “have fun and be yourself,” she says on her website.