Apple is deliberately making inroads in the area of health with its products like the Apple Watch and apps like Noise and Cycle Tracking. Now, the iPhone maker has launched a new app that will be used for three long-term studies.

In a press release, Apple said the studies – Apple Heart and Movement, Women's Health, and Hearing Studies – are now open for enrollment. These studies, conducted in partnership with various academic and research institutions, are available in the Research app, which is now available for download via the App Store. Here's a quick look at each study and how the app is used for them.

Apple Heart and Movement

This study looks into how a person's movements can affect his current and future health status. Conducted in partnership with Brigham and Women's Hospital and the American Heart Association, this study will monitor a person's movements and heart rates and see how these can act as potential warning signs of Atrial Fibrillation, heart disease and declining mobility.

The findings from this research will be used to help create interventions that could hopefully help consumers live longer, stronger, and healthier.

Apple Women's Health

Apple's Women's Health study is the first long-term study of its scale and scope and is conducted in partnership with Harvard T.H. Chan School of Public Health and the NIH's National Institute of Environmental Health Sciences.

Participants will use an iPhone and Apple Watch to collect data such as those from the Cycle Tracking app. They will also use monthly surveys detailing each participant's individual menstrual experience. The information will be used to study the effects of certain behaviors on reproductive health.

Apple Hearing Study

Conducted with the University of Michigan, the Apple Hearing Study will look into the impact of sound exposure on a person's hearing health, stress levels, and cardiovascular health. It's a long-term study that will divide participants into two groups so that it can check whether Health app notifications related to sound or audio levels can help motivate users to improve their listening habits.

Data collected from the study will be shared with the World Health Organization for its Make Listening Safe initiative, which is meant to help people avoid hearing loss.

The Research app works on iPhone 6s or newer, provided they are running on iOS 13.2. The Apple Heart and Movement Study requires an Apple Watch Series 1 (or newer) running on WatchOS 6.1 (or newer).

The Apple Watch has shaken up the market for wearable tech and pressured Fitbit, which had been the leader in the segment The Apple Watch will be used for another long-term study. Photo: AFP / Johannes EISELE