Drake is once again ready to go “Back to Back.” The Canadian rapper may have just gone platinum once again in record sales with his new album “Views.” And it’s possible he accomplished this even before “Views” was made available on all streaming services or got a physical release.
According to Entertainment Weekly, “Views” has been streamed more than 250 million times. Factoring in streams, the new album has sold more than 1.2 million copies in the first six days of its release. These numbers are what Kanye West hit with “The Life of Pablo” after it was available for streaming on Tidal for over a month and a half from February to March. “Views” has since grabbed the No. 1 spot on iTunes’s Top Albums after moving past Beyoncé’s “Lemonade.”
While Drake has already stacked up high streaming numbers, the rapper has made “Views” available only on Apple Music so far. The numbers should rise even higher when the album drops on other services like Tidal and Spotify. Hot New Hip Hop reports “Views” will get a physical release on Friday, and will hit all streaming services on May 13. Until then fans will have to stream the record on Apple Music or purchase it digitally on iTunes for $13.99.
The full breakdown of the numbers is not yet available. But if the figures are accurate it means “Views” will have already reached platinum status by the Recording Industry Association of America. Drake’s previous two studio albums, “Nothing Was the Same” (2013) and “Take Care” (2011), went platinum. His 2015 mixtapes, “What a Time to Be Alive” and “If You’re Reading This It’s Too Late,” also reached platinum status.
To support his new record, Drake will head out on the road with Future this summer for their “Summer Sixteen Tour.” The tour will run from July 20 through Sept. 17 and will hit major cities like New York City, Toronto, Chicago and Los Angeles. Before the tour, Drake will be stopping by Saturday Night Live on May 14 to both host and perform.