Louis Golay and Miss Japan 2011 work on Japan disaster aid at Baselworld
Miss Japan with Mr. Roman Büchi, CEO of Louis Golay International and designer of the crown. Louis Golay/Handout

Swiss jeweler and creator of the crown of Miss Japan 2011, Louis Golay International, has handed to the brand's Japanese ambassadress Marie Yanaka, the original drawing of the crown.

The sketch was the first piece of an auction organized in autumn for the benefit of the victims of the Japan 2011 tsunami.

Louis Golay International SA, whose origins date back to 1887 in the Vallée de Joux, ensures the worldwide development and marketing of Louis Golay branded jewelery and Pearl Square designs.

Louis Golay International, with the support of its subsidiary in Japan, aims to extend its presence to all five continents through knowledgeable and passionate retailers.

With the support of Quorum Communication, editor of the Swiss Watchmaking Year, and Antiquorum, the world's leading watch auction house, a collection of very fancy timepieces and jewels is launched on the occasion of the venue of the beauty queen to Baselworld.

Marie Yanaka, dressed in a kimono, thanked the watchmakers and the jewelers for their generosity, said the company in a note.