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Best PR Companies in San Francisco, CA 2024

Today, the true measure of how popular a product, a company or an individual rests on public reputation. Fostering good public relations can only mean sustaining and responsibly looking after a dignified and curated reputation on all media platforms and social channels.

At best, an effective Public Relations firm will not only tell a story but will help shape a particular narrative to realize specific goals to gain public trust for their clients. With all the technological advancement present nowadays, that task has become easier for PR practitioners. In fact, about 33% of PR professionals use social media, web analytics and/or email marketing software daily to get in touch with their target audiences. Though the number looks small, PR firms that practice this strategy tends to give better output and results to their clients. 

For businesses that need to disseminate general information or influence opinion, in the interest of public service, here are the Best PR Companies found in San Francisco, CA.

Best PR Companies in San Francisco, CA 2024

Landis Communications Inc.

Landis Communications Inc. specializes in public relations, corporate, consumer, internal and crisis communications, media relations, product and website launches.

Landis Communications Inc. (LCI) has been delivering dynamic and creative results for the PR industry in its 30 years of existence. It has been recognized by the Bulldog Awards for two years in a row, won a string of prestigious awards for its social media campaigns and has been named as a top PR and Healthcare PR firm by Ragan’s Ace Awards and TopPRAgencies.com.

Headquartered in San Francisco, LCI offers a combination of services centered on public relations and specialist insights on marketing, branding, social media, content marketing, video, digital strategies, consumer, B2B, consumer tech and green tech expertise through the PRomised Results program. This cutting edge system aims to promote tangible ROI and help businesses grow in real-time.

LCI has done campaigns for Emirates, Clickworker, The North Face, Whole Foods Inc. and is a staunch supporter of the LGBTQ, working on campaigns for AIDS Lifeline, Out and Equal and the Shanti Project.

UPRAISE

UPRAISE is a marketing and PR agency based in San Francisco dedicated to achieving great results. They serve B2B and B2C companies, both established and startups.

Led by former managing director of SF’s Golin Inc. Tim Johnson, UPRAISE aims to help organizations of all sizes grow their business and brand through creative and aggressive integrated public relations and marketing campaigns. It brings in 30 years’ worth of leadership to drive and create integrated campaigns that move the needle on lead generation, brand building and awareness.

Using the best tools available to plan, create and analyze content, it utilizes an effective strategy that works around budgets and narrows timelines to effectively create interesting public relations and marketing campaigns through stories that resonate and earn results.

Services include an optimal mix of energized media and industry analyst relations, compelling content development, engaging digital and social marketing, creating captivating design and video and events management. 

UPRAISE is a boutique marketing and public relations agency located in the heart of San Francisco and has worked PR campaigns for Lilee Systems, Raphael House, TriFO and the Bank of San Francisco.

Racepoint Global (RPG)

Racepoint Global (RPG) is an integrated communications agency specializing in tech and healthcare PR.

Racepoint Global (RPG) offers public relations services in its many forms, including public information, investor relations, public affairs, corporate communication, marketing and customer relations. It leads a team of PR professionals whose field of expertise varies from Media & Analyst Relations, Digital Marketing, Influencer & Engagement Strategy, Creative Video & Content Production and Crisis Communications.

RPG has worked with Panasonic, Dassault Systemes, Mediatek and Consumer Technology Association (CTA) on various campaigns, employing a strategic, first approach towards building brands and reputation through a better PR practice.

Partnering with these major clients has helped RPG build communication strategies that engage audiences in authentic, meaningful ways through campaigns transcending major industries that matter most in today’s world.

Spark PR

Spark PR has an experienced and agile approach to Public Relations and Integrated Marketing. They deliver results that drive business impact.

Building brand leaders with innovative PR and integrated marketing campaigns for 20 years, Spark has worked with industry giants such as Skype, Walmart and Lowe’s. It has also turned upstart founders like Ask.com and Freeletics into reinvigorated established brands through smart communications strategies and creative campaigns.

The firm has PR expertise in consumer marketing and technology, and has worked on everything from venture capital matchmaking, branding and developing loyal communities, to launching products and crafting content that influence and tell a story.

Major services offered by Spark include Public & Media Relations, Social Media and Content Management, Creative Development and SEO, Customer Acquisition and Crisis Management.

Reputation X

For over ten years, Reputation X is one of the top online reputation management services located in San Francisco, CA.

Founded in 2005, Reputation X has since crafted great reputations for executives, celebrities, corporations, small firms, political figures, movements, athletes and high-profile individuals.

The firm employs a unique online reputation management system that responds to a changing landscape while sustaining an ethical approach with helpful advice, tools and consulting services. Its approach improves to meet challenges and help brands look better online.

Reputation X’s core focus is to improve brand sentiment in the online environment; managing control over public perception and general information while working transparently and tracking objective results.

With a process based on the principle of working with and not against search engines, and riding with the currents over a several-month period, the firm aims to execute campaigns bespoke to every type and need of PR and online reputation management.

Singer Associates, Inc.

Singer Associates, Inc. is a leading public relations agency specializing in issues management, public affairs, public relations, crisis communications, corporate communications and advertising.

A leading public relations firm, Singer Associates specializes in issue management, public affairs, and corporate communications among others. The company was formed in 2000 by corporate and crisis manager Sam Singer. Its mission was to create strategies and campaigns that bring victories for its clients in the real estate, environmental conservation and transportation industries among others. 

Singer Associates was behind the public relations campaign of Stanford Hospital and Clinics/Lucile Packard Children’s Hospital. The company helped manage communications between patients, staff and community stakeholders as the hospital undergoes a multi-billion dollar rebuild. It developed both community and internal communications and materials for the hospital network. The project also covered the launch of a website and communications tackling labor issues.

The company has also taken home several awards through the years including those from The Holmes Report, The Public Relations Society of America and the Bulldog Reporter.

Aside from public relations and crisis management, Singer Associates also offers branding, web design and other digital marketing services.

Highwire

Highwire is a tech communications agency designed for disruptive companies.

Highwire is a public relations firm for brands and organizations looking to disrupt the market. With a team composed of people with a background in journalism and the tech industry, this San Jose-based PR firm approaches every issue laid on its table by coming up with a smart and informed approach based on relevance and insight. 

The company also understands that aside from employing high-caliber individuals, collaboration is important to achieve an excellent outcome. This pushes the company to remain dedicated to providing high-caliber and highly hands-on partnerships throughout the entire project.

Medical technology firm AliveCor collaborated with the PR company when it wanted to differentiate itself from other digital health companies in the world. Highwire started to highlight AliveCor by tapping media companies to showcase the clinically validated technology of the firm as well as its all-star executive team. 

The PR company also launched targeted awareness campaigns for healthcare influencers, technology influencers, and consumers as a strategy to increase the company’s presence. By the end of the campaign, AliveCor saw a 65% increase in followers and a 365% jump in engagement. 

Highwire’s expertise in public relations was able to help all kinds and sizes of brands. It was behind the campaigns of General Electric, the WiFi Alliance, Veracode and Forcepoint.

Karbo Communications

Karbo Communications is a firm that's all about helping clients win. It helps position them in a way that leaves the competition scrambling to keep up. It’s knowing when to go tried and true, and when to be creative.

Karbo Communications, Inc. is a leading digital technology PR and marketing agency located in the hubs of innovation, San Francisco's South of Market area (SoMA), Silicon Valley, Los Angeles, Seattle, New York and Washington D.C. A full-service agency, Karbo Communications offers an extensive array of innovative digital services, including branding, corporate and product PR, social media, creative services, content development and more.

Karbo Communications has helped to disrupt markets through strategic communications programs for groundbreaking companies such as TIBCO, Apple, eBay, Digg, Logitech, TDK, RTI, Hootsuite, Penguin Computing, Oracle and Cisco.

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