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One way of increasing your company's visibility, sales, and ultimately profits is through Search Engine Optimization (SEO). This highly competitive component of the digital marketing world has numerous specialists in the industry. Which SEO companies are the top companies for 2023?

Why SEO is important in business?

SEO, also known as non-paid or organic search, uses Search Engine Optimization to rank naturally through search engines such as Google, Yahoo, and Bing. This is achieved through several different factors including on-page SEO, by utilizing your website, as well as off-page SEO. Then, there is technical SEO which includes strategies on the backend of your website.

SEO is important in business because it helps your company reach the top of the search engine page, enticing searchers to click. Of course, you want lots of traffic to your website, but you also want quality visitors.

Why Use SEO Companies?

SEO companies are specialists in their field.A good SEO company will first run a technical SEO audit to see how your company's website is operating, before devising a plan that meets your needs.

As a company with an online presence, it is important to understand what your clients and potential clients might be typing into the search bar. What questions are they asking? What are they looking for?

Equally important is considering setting up SEO in a way that search engine crawlers can index your content. These crawlers compare your content to billions of other pages and then rank them due to the best response to a search query.

SEO companies improve your company's performance online using best practices for search engines such as Google and Bing. Search engine algorithms are constantly changing so it's important to keep on top of the trends.

The Top Five SEO Companies

Colorado SEO Pros
Colorado SEO Pros

Colorado SEO Pros

Colorado SEO Pros is a business-centric SEO agency that has generated more than 100 million in organic revenue for its clients. The Golden, Colorado-based company offers SEO solutions from SMBs to Enterprise clients, in both the B2B and B2C sectors. Focusing 100 percent on SEO solutions, with laser-like precision, is what gives Colorado SEO Pro an advantage over other companies in the marketplace.

Colorado SEO Pros skips over account managers and enables you and your company to work directly with a highly experienced SEO strategist. This encompasses the research, strategy planning, and management of your SEO projects. Think content strategy, link building and optimization.

The technical side of SEO is also vastly important. Your SEO strategist will conduct monthly crawl audits, tests on speed optimization, and schema markup, to help search engines understand your website pages. Information architecture (IA) and URL structure are critical for the user experience of your website. Your SEO strategist is available to rearchitect your current IA. At Colorado SEO Pros it's all about return on investment (ROI) for their clients.

Bliss Drive SEO
Bliss Drive SEO

Bliss Drive SEO

Bliss Drive SEO, an Irvine, California based SEO service company, designs campaigns for organic traffic growth. Through in-depth research, valuable keywords are identified and inbound links from high-ranking sites are acquired. This achieves authority for your website. The goal is to attract quality traffic.

Beyond core page content and blogs that utilize the keywords, Bliss Drive SEO is an expert at creating strong calls to action (CTA) to get your customers to convert. This translates into profits.

Bliss Drive SEO thoroughly removes 404 errors and redirects on websites. They also deal with often overlooked details like duplicate content or titles that can affect where your page ranks in search engines. Reporting and analytics round out the scope to analyze your return on investment.

First Page Sage
First Page Sage

First Page Sage

First Page Sage, the San Francisco-based SEO company with a catchy, rhyming name, provokes new client interest by comparing using your in-house SEO vs. hiring an SEO agency. Outsourcing SEO translates into saving time, money, and hassles and the company is ready to prove it. First Page Sage's white hat SEO services have kept pace with Google's changing algorithms during the last 12 years.

First Page Sage offers their clients an SEO expert, campaign manager, writers, editors, web designer, data analyst, and conversion specialist.

The company offers other complementary services including repurposed content for social media, and email marketing campaigns. There is also pay-per-click (PPC) services. It's a one-stop shop for midsized to enterprise B2B clients.

Delante
Delante

Delante

Delante, based in Poland, with offices in London, New York, and Vancouver has a simple four-step plan to present to clients. The process begins with an audit of a new client's website, before crafting a strategic SEO plan. Then they develop website content utilizing top keywords. Client websites are then linked to quality websites through backlinks, thereby increasing authority in search through crawlers.

Delante doesn't stop there. Websites continue to be monitored and analyzed to increasingly bring better results. What's more this SEO powerhouse works within many different industries, from clients that sell medical equipment, to post-secondary institutes, e-commerce stores, and even bloggers.

Polaris Agency
Polaris Agency

Polaris Agency

Operating for over a decade, the London-based Polaris develops SEO campaigns for both B2B and B2C companies. They have defined a niche in technology, professional services, hospitality, and e-commerce.

Polaris supports the in-house teams of their clients, by offering SEO training to continually upgrade and adapt their skills. Delivery modes vary from virtual training to online workshops, classroom-style, and hands-on learning. Course examples include Best Practices SEO, Technical SEO, and International SEO. Polaris will even develop a series of workshops tailored directly to your business needs on location. Identify the knowledge gaps within your team and Polaris will come up with a solution.

Conclusion

Search Engine Optimization when maximized to its full potential can be lucrative. That's also what makes it highly competitive. Stand out from the crowded internet business landscape. Choose an SEO company that will work to elevate your business and profits.