"Real World: Hollywood," star Joey Kovar was found dead at a friend's home near Chicago this morning, according to TMZ.

The 29-year-old reality TV star who also appeared on VH1's "Celebrity Rehab" was discovered by a female friend early this morning who noticed blood coming out of Joey's ears and nose, Kovar's rep told Thirty Mile Zone.

The female friend phoned 911 before authorities rushed to the scene where Kovar was pronounced dead.

The former MTV star had had famously battled drug issues -- and sought help for cocaine and ecstasy during his time on the 2009 season of "Celebrity Rehab."

Before the VH1 appearance, Kovar fell slipped when he became uncontrollably drunk and high on drugs during the 2008 season of "The Real World: Hollywood." His behavior became so outrageous that he was asked to leave the program.

In the days following his exit, it was discovered that Joey had been abusing massive amounts of alcohol, cocaine, ecstasy, meth and, as part of his bodybuilding, steroids since he was a teenager and had come very close to death multiple times.

Kovar worked as a personal trainer and aspiring actor in Chicago when he was cast on "The Real World: Hollywood" 2008 season.