Fans eagerly waiting for Samsung to unveil its next-generation handset had better prepare to wait for a little while longer. The Korea-based electronics manufacturer has officially confirmed that it will not reveal its rumored Galaxy S4 at the Consumer Electronics Showcase next month, according to CNET.
Sources familiar with the company’s plans have said that Samsung plans to emphasize its television products along with other electronics during CES. These announcements will not focus on Samsung’s mobile devices, but the manufacturer plans to showcase these types of gadgets at separate events after the showcase.
Speculation that Samsung’s Galaxy S3 successor would be unveiled at CES heightened when a teaser video appeared on the Web on Monday. Samsung’s promotional video didn’t reveal too much, but it was just enough to get tech enthusiasts amped up for a mega smartphone release.
Rumors about Samsung revealing its alleged Galaxy S4 in early 2013 originated when the Korea Times reported that fans would see the handset for the first time during February’s Mobile World Congress. The company was quick to quash this rumor as well, saying that the device would not make its debut at the European technology expo this winter.
The latest launch speculation points to a Galaxy S4 debut closer to the spring when the Galaxy S3 was initially unveiled in 2012. Samsung news blog Sam Mobile reported earlier this month that “fresh rumors from Korea” had indicated that the smartphone is internally named “Project J.” This “Project J” device is projected for an April 2013 release, and Sam Mobile has allegedly learned this from a company “insider.” Samsung, however, has yet to offer any comment on its Galaxy S3 successor.
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It wouldn’t make sense for Samsung to release its next installment in the Galaxy line just yet. The company’s Galaxy S3 is still a top seller in the mobile market, and Samsung is still riding out its most recent release: the Galaxy Note 2. These two handsets may be considered the most anticipated Android smartphones of 2012, comparable to Apple’s iPhone brand.
In early November, the Galaxy S3 was named the world’s most popular smartphone. According to Strategy Analytics, the third generation Galaxy gadget achieved this feat when it outsold Apple’s iPhone 4S and iPhone 5 between July and September 2012.
Samsung will have a lot to live up to with its Galaxy S4, but as of now the device largely remains a mystery. Rumors have hinted that the handset could come with Samsung’s flexible display technology that is currently in the works, but this has yet to be confirmed. Last month news surfaced that Samsung is working on a brand new Exynos quad-core processor that is also rumored to make an appearance in the company’s next-generation smartphone.
Check out the video below to see Samsung’s teaser clip for CES.