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We know the price and battery life, but will we be upgrading our watches every three years?

Previously, Apple's most expensive product was the $9,995 Apple Lisa computer from 1983.

Apple Watch will be available in stores April 24, but you can order one starting April 10.

"I can already see how this is going to be an important part of my life," Christy Turlington Burns said.

Before you spend $349 on the Apple Watch, take a look at some of the other offerings on the market.

Shares of the tech giant gained more than 2 percent Monday after the company formally unveiled the Apple Watch.

Apple's latest notebook, unveiled at the company's Spring Forward event, is 24 percent thinner than the MacBook Air.

Apple will be the exclusive partner for the launch of the service on April 12.

The tech giant's CEO is expected to formally unveil the price and final features of the Apple Watch.

Apple Watch could change the game in short messaging.

Apple is expected to reveal the details of Apple Watch today at 1 p.m. ET. Here's how to watch.

The glitzy wearable represents Apple's first new product category since the iPad.

Zach Nelson, who has overseen his company’s meteoric growth, also talks about China, security and stock valuations today.

Economists are now turning their attention to the Federal Reserve’s policy meeting on March 17-18 for hints as to when the central bank plans to increase interest rates.

The Chinese smartphone maker faces rising competition in key markets as it chases the 100 million-unit milestone.

Apple Watch may not be the only product in the spotlight in San Francisco on Monday.

Companies big and small are looking to make their apps available for Apple Watch on launch day.

Stock splits made room for the California tech giant on the U.S. stock index of 30 large American industrial companies.

The Korean electronics maker is considering an expansion of its manufacturing facilities on the subcontinent.

The Watch will take a strong lead, but also help increase sales for Apple's competitors, the group says.

Silicon Valley could disrupt the automotive sector. Top auto executives say bring it on.

Waterproofing the iPhone's internal components could protect the smartphone from short circuits and water damage.

The bigger tablet is meant to appeal, in part, to business users.

Apple's next iPhone could take internal hardware cues from the iPad Air 2 and the Apple Watch.

Apple plans to upsell customers on new iPhones and accessories like additional watchbands.

Momentum behind th continues in China, driven by Apple's iPhone 6 and 6 Plus.

The security flaw lets hackers take over devices visiting “secure” government websites.

Apple is discussing a settlement in a lawsuit brought by electric car battery maker A123 Systems, which accused the iPhone maker of poaching top engineers to build a large-scale battery division.

All-aluminum design is a barrier to wireless charging for Apple's iPhone, but so are competing standards.