The Apple logo is displayed on the back of an iPhone. Photo: Getty

The iPhone 7 which is rumored to be waterproof, along with several other Apple products, are expected to be unveiled Wednesday, which means consumers will be scurrying to purchase the hottest new products. But some may forget about protecting their devices.

Upon purchase of an Apple product, customers are typically offered the option to buy AppleCare, which offers service and support for their particular device. While most Apple hardware comes with a one-year limited warranty and up to 90 days of complimentary telephone technical support, it's a good idea to purchase a protection plan that can extend coverage of a device further.

For the iPhone

The AppleCare Protection Plan offers customers a coverage extension of two years that adds up to two incidents of accidental damage coverage subject to services fees currently range from $79 to $99 plus applicable taxes depending on the phone model.

For iPad

Starting from the original purchase date of the iPad, AppleCare covers your product for two years. That time adds up to two incidents of accidental damage coverage subjected to a $49 service fee plus applicable tax.

For Apple Watch

Along with the two year coverage for the Apple Watch, which adds up to two incidents of accidental damage coverage, there is a service fee of $69. The Apple Watch Sport offers the same coverage but with a $79 fee. Both products are subject to applicable taxes.

AppleCare provides technical support, Apple hardware coverage and software support for all devices under the protection plan. Not only are the plans affordable considering you can buy them for cheaper at sites like Apple on Amazon, B&H and Adorama, but they save you from shelling out hundreds to thousands of dollars on any occasion that your Apple device breaks or malfunctions. AppleCare also offers direct access to Apple experts who can solve problems in a single phone call.