KEY POINTS

  • Jennifer Lopez launched new shoe line she designed
  • She announced the launch on Instagram
  • She will be releasing handbags next

Jennifer Lopez is putting her creative talents to good use. The singer and actress has found some success in her business ventures, and she recently launched a pair of shoes that she designed.

Lopez shared a black and white picture of her wearing a leopard print jacket and shorts on Instagram. In the post, she announced the launch of new shoes that she has designed that will be available for purchase on DSW Designer Shoe Warehouse website.

In order to promote the shoes, Lopez has a special offer for her fans. The singer said that people who buy the limited edition shoes will get a chance to hang with her. The singer did not reveal how many winners will be selected for the chance to spend time with her.

The shoes will go on sale from spring 2020, Page Six reported. This will be followed by the launch of handbags.

In the press release, Lopez said that the new collection of shoes represent three cities that have become an important part of her life, which are Los Angeles, Miami, and New York City. The collection also represents the different facets of her career.

The New York shoes represent downtown street style, the Los Angeles collection will be about Hollywood, and Miami shoes will show vibrancy. Lopez hopes that people who wear her shoes will be able to showcase multiple sides of their personalities while remaining true to their “most authentic self.”

The fans will be able to choose from a wide range of shoes from the 2020 collection. Sky-high heels, ankle-length boots, and sneakers are on offer, and they all have embellishments like crystals and animal prints.

Apart from the shoes, Lopez has also launched a limited edition five-piece capsule, E! News reported. One of the products is a caged bootie.

Jennifer Lopez
Jennifer Lopez has ditched her long hair for her naturally curly locks. Pictured: Jennifer Lopez attends the 2019 Vanity Fair Oscar Party hosted by Radhika Jones at Wallis Annenberg Center for the Performing Arts on February 24, 2019 in Beverly Hills, California. Getty Images/Dia Dipasupil