Kourtney Kardashian stripped down to her birthday suit in a new Instagram post announcing her new project, Poosh.

On Monday, Kourtney teased her latest project by sharing a racy photo of herself wearing nothing but a towel wrapped around her head. She is sitting next to a sink while holding up a Macbook and a teacup to cover her breasts. 

Kourtney didn't divulge any information about Poosh, which seems to be inspired by her daughter Penelope's nickname, simply asking fans to sign up to her website to get more details. The "Keeping Up With the Kardashians" star kept her caption simple, telling her 74 million followers: "C O M I N G. S O O N."

Poosh's official Instagram page seemed to hint at what the nature of the company could be, with the tagline: "This isn't a monologue, it's a dialogue."

 A source told E! News that Poosh is a lifestyle site, and it's possible the things shown in Kourtney's latest snap may be a clue to her future products. In the photo, the mom-of-three is surrounded by a wide variety of objects, including a tea set, towels, essential oils and beauty products. 

Poosh is Kourtney's latest business venture following her collaborations with PrettyLittleThing and her sister Kylie Jenner's makeup brand. The reality star is known for her knack for d├ęcor, which could be one possible focus in her latest business venture.

Aside from her announcement, Kourtney has also been sharing photos of her day to day life with her famous family and children on Instagram. Just recently, she shared snaps of herself and sisters Kendall Jenner and Khloe Kardashian dressed sexy outfits.

One snap showed Kourtney and Khloe posing in sparkly see-through ensembles, with the oldest Kardashian sister wearing black lingerie underneath. Kendall, meanwhile, wore a red dress, white heels, matching gloves and black stockings. 

Kourtney followed this up with another photo, this time with Kylie squeezing in to pose with her older sisters.

Do you think Kourtney is launching her own lifestyle brand soon? Tell us what you think in the comments!