Apple iOS 16

KEY POINTS

  • Tony Blevins was Apple's vice president of procurement
  • Blevins was responsible for driving down the cost of parts used in Apple's mobile devices
  • Blevins' position will be temporarily taken over by Apple COO Jeff Williams

A top Apple executive has left the company after making crude remarks about fondling women's breasts in a viral TikTok video.

Tony Blevins, Apple's vice president of procurement, has left the company, CNBC reported Thursday, citing an Apple representative. He was in charge of striking deals with suppliers and partners to drive down the cost of many computer parts used in Apple's mobile devices.

Blevins' departure from Apple comes after a TikTok video posted Sept. 5 by user Daniel Mac, who is known for asking questions to people in expensive cars, went viral. In the video, Blevins was seen getting out of his Mercedes-Benz sports car when Mac asked him what he did for a living.

"I race cars, play golf and fondle big-breasted women. But I take weekends and major holidays off," Blevins said, later adding that he has a "hell of a dental plan."

The TikTok video, which has 142,000 likes and 1,909 shares as of writing, was taken at a car show that Blevins attended on Aug. 18 in Pebble Beach, California. His remarks in the clip were a reference to a line from the 1981 movie Arthur: "I race cars, play tennis and fondle women, but I have weekends off and I am my own boss."

After the video went viral, several Apple employees belonging to the company's operations and procurement teams reported Blevins' comments. This led Apple to launch an internal investigation into the matter. Blevins was later dismissed from the company. Blevins confirmed the incident in an interview with Bloomberg.

"I would like to take this opportunity to sincerely apologize to anyone who was offended by my mistaken attempt at humor," Blevins said.

Blevins' team, which had about half a dozen direct reports and hundreds of employees, will be temporarily handled by Apple's Chief Operating Officer Jeff Williams. It is unclear who will take over the position permanently.

Prior to his departure, Blevins was one of only 100 people that reported directly to either Williams or Tim Cook, Apple's Chief Executive Officer. Bloomberg noted that it was Williams' decision for Apple and Blevins to part ways, citing a person with knowledge of the matter.

Apple chief executive Tim Cook speaks at an Apple special event in Cupertino, California, where the tech giant unveiled is new iPhone 14