Ariana Grande Teams Up With Mac Cosmetics As Viva Glam Brand Ambassador

Ariana Grande is teaming up with Mac Cosmetics as the new face of the Viva Glam campaign. She will take over from her predecessor Miley Cyrus. The 22-year-old singer will create her own makeup line for the cosmetics major.

MAC first teased Grande’s Viva Glam announcement on Instagram, and officially confirmed the news via Periscope.

Grande has co-created two lip products that have ultra-girly tints and dark glam colors. The two-item spring collection boasts a matte plum lipstick and a shimmery, lacquer-like pink lipgloss.

The singer took to Instagram and shared a picture of her new collection. “#VIVAGLAM @maccosmetics I am beyond honored and excited to be working with a brand that stands for and always has stood for EQUALITY. my lipstick & gloss will be available in January and EVERY PENNY goes to people affected by HIV & AIDS,” she said.

The star’s charitable lip line will be available beginning in January on Mac’s official website. All the money earned from sale of the products will go toward women, men and children living with HIV/AIDS.

Grande launched her first-ever fragrance, named ARI by Ariana Grande in September, so Viva Glam is not her first foray into the beauty world. As the newest brand ambassador for Mac Viva Glam, Grande follows in the footsteps of Cyrus, Rihanna and Fergie among others.

Grande told that through her scent, she wanted to capture a little bit of her energy, personality and a bit of her. She was happy that her fans were able to take home a little bottle of her, which was kind of a personalized version.

The sexy fragrance has notes of sparkling fruits and ultra-feminine florals, along with musk and woods and “an addictive hint of marshmallow.” The fragrance is available in a cute pink bottle with white pom-pom as 50 ml Eau de Parfum. Grande said marshmallow is her favorite and while creating the scent she smelled it on its own a few times and then smelled all the notes together and was very happy with the result.

The pop star advised her fans to do whatever they wanted to do. Grande told that everyone should be able to express themselves with hair, makeup, fashion, art, music, and it should all be accepted and celebrated.