MARKETING

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PC Sales Growth Slows on Black Friday

U.S. computer retail sales on Black Friday were slower than the same day a year ago, according toU.S. computer retail sales on Black Friday were slower than the same day a year ago, according to a new study. a new study.

More Cyber Monday Online Shoppers Expected

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While initial sales reports from Black Friday point to a better holiday season for retailers this year, companies will also find out if predictions of more online shoppers on Cyber Monday come true.
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Hard Disk Manufacturers Cut Prices for Market Share

Shareholders approved the acquisition of hard disk manufacturer Maxtor to rival Seagate in May, giving a Seagate a 5 percent growth in market share. The sudden surge, however, has triggered a price war as rivals vie to cease lost market share.
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Japan's Aug. Supermarket Sales Down for 8th Month

Sales at supermarkets in Japan were 1.1 percent lower than a year before at 1.18 trillion yen in August on a same-store basis for the eighth consecutive month, Japan Chain Stores Association said Friday.
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Broadband supplier slammed for up to 8 meg ads

Internet service providers will have to be careful about advertising headline speeds for broadband connections after an advert by Bulldog Communications was criticised by the advertising watchdog on Wednesday.
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Yahoo to Begin New Advertising Campaign

Yahoo Inc. plans a new integrated marketing campaign in U.S. and overseas markets that includes television, radio, cinema and online advertising, the Internet media company said on Monday.
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IT Marketing to Increase at Record Rates

According to data released on Thursday, information technology companies are projected to have increased their marketing budgets at the highest increase rates in five years.
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DSG boosted by flat panel TVs

DSG International Plc increased like for like sales 5 percent in the first 16 weeks of its financial year on strong demand for flat panel TVs
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Electronic Arts signs video game ad deals

Electronic Arts Inc., the world's biggest video game publisher, said on Thursday it had struck deals with two in-game advertising providers, taking its first steps into the online advertising business.
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Consumers find a personal shopper in the Web

As increasingly harried consumers grapple with overwhelming fashion choices, inconsistent sizes and expanding waistlines, Web-based companies are casting themselves as personal shoppers, catering to every body type's special needs.
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Google Maps offers discount coupons for US stores

Google Inc. will offer printable discount coupons to local shoppers, in a promotional bid that aims to drive U.S. online shoppers using its Google Maps service to visit stores, the company said on Monday.
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Avon posts lower second-quarter results

Avon Products Inc., the world's largest direct seller of cosmetics, on Monday said second-quarter profit fell 54 percent on costs related to job cuts and other restructuring moves.
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Dell Drops Paper Rebates

Dell, the world's largest computer manufacturer, announced several changes to its pricing strategy today, including a move to reduce the use of mail-in rebates and short-term promotions.
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Microsoft Unveils Online CRM Strategy

Microsoft is set to transition one of its largest business software suites away from traditional hosting methods to the online arena, pitting its latest offering against entrenched competitors which include Oracle, SAP AG, along with burgeoning Salesforce.com.
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Ebay: From Hobby to Billion Dollar Company

As a satirical news story about a Belgium Orchestra looking to sell itself on online auction site eBay made its rounds on the Internet on Tuesday, the San Jose, Calif. firm once again captured a bit of the media spotlight through a unique offering.

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