These Burger King Menu Items Are Going Away: Here’s Why

Burger King is making some big changes to its menu as it looks to simplify its offerings.

The burger chain will remove sundaes, whipped toppings and chocolate milk, as well as removing its Whopper from the discount menu, Reuters reported.

Burger King previously sold its Whopper on the discount menu for two for $5. The company will also phase out paper coupons come October as part of a cost-cutting measure, the Houston Chronicle reported.

The move by Burger King comes as inflation takes a bite out of its profits, as it deals with higher worker wages and increased expenses, according to Business Insider.

"For years, we've been spreading ourselves too thin across too many messages with mixed results. We've consistently had the most value constructs in the market, three times as many as our lead competitors, which diluted marketing firepower and added to operational complexity,” Burger King parent company Restaurant Brands CEO Jose Cil said, as reported by the Houston Chronicle.

Tom Curtis, Burger King U.S. and Canada president, said during the Q4 2021 earnings call, “At the end of December, we rolled out our first of two waves of menu simplification, removing low-volume items,” as reported by Business Insider.

It was unclear from Curtis what the second wave of menu cuts would be or when they would occur.

According to Curtis, removing the menu items would have “no material impact” on comparable sales as it looks to speed up its drive-thrus.

Price increases are expected at Burger King in 2022, as Cil said during the earnings call, according to Business Insider, “given the level of commodity cost and labor inflation we’re seeing.”

Cil continued by saying that the company had already increased prices across all its brands, which include Popeyes, Tim Hortons and Firehouse Subs.

Burger King hopes to realize a $50 million savings through the annualized price and price-related efficiencies, Curtis said Tuesday.

Burger King reported revenues of $1.8 billion, up 13% for year-end 2021.

As of Friday at 11:23 a.m. EST, shares of RBI were trading at $57.10, up 10 cents, or 0.17%.