Mobile rewards app Ibotta is offering families that shop at Walmart (WMT) a free Thanksgiving dinner just by buying certain products from the retailer.

The meals are designed to feed a family of five and include products from well-known brands such as Campbell’s, Butterball, and Coca-Cola. Participants of the Ibotta deal will receive 100% cashback on nine Thanksgiving food staples, including turkey, green beans, cream of mushroom soup, crispy onions, potatoes, cranberry sauce, stuffing, gravy, and a 2-liter bottle of soda.

This offer is not a Walmart program. To redeem the reimbursement offer from Ibotta, consumers need to download the Ibotta app or browser extension and follow the digital instructions for adding the nine free products to their Walmart shopping list. Then, they can go to any Walmart store nationwide to purchase those items in-store or online for curbside pickup. Once purchased, Ibotta will provide cashback for the select items.

The exact items to purchase include:

  • Campbells Cream of Mushroom Soup (10.5-ounce can)
  • 2-liter bottle of Coke
  • Butterball Turkey Roast (3-pounds of $9.98 cashback on whole turkeys)
  • McCormick Gravy Packet (0.87-ounce package)
  • French’s Crispy Onions (2.8-ounce package)
  • Idahoan Mashed Potatoes (8-ounce package)
  • Great Value Stuffing (6-ounce package)
  • Great Value Cranberry Sauce (14-ounce can)
  • Great Value Frozen Green Beans (12-ounce bag)

Ibotta said it is offering the meal deal to ensure “families can enjoy a delicious meal without the financial burden,” as the holiday season is changed by the coronavirus pandemic. According to Ibotta, more than 54 million people may not have enough to eat this year during the pandemic. This is further compounded by tightened budgets for one-third of American families, a survey by the company said.

“While this year has been trying for so many Americans, Ibotta's 'Free Thanksgiving Dinner' program is our way of making them feel extra supported this holiday season,” Bryan Leach, CEO and founder of Ibotta, said in a statement.

Leach continued by saying, “Our hope is that no matter where consumers shop this holiday - whether in-store, online, for grocery delivery or holiday presents - that we can put a little extra cashback in their pockets, and eliminate some of the financial anxiety we know they're feeling more than ever this time of year.”

Shares of Walmart were trading at $139.73 as of 12:33 p.m. EDT, down 31 cents of 0.22%.

Walmart has so far not included the impact of the new coronavirus epidemic in
China in its financial results Walmart has so far not included the impact of the new coronavirus epidemic in China in its financial results Photo: AFP / NICHOLAS KAMM