Facebook is a social media channel that every marketer must tap into. Use these 5 innovative tips to connect with users and drive traffic to your website.
IBT Staff Reporter
Jul 15, 2020
COVID-19 shutdowns and slowdowns have had one upside for small businesses: the time to focus on important projects they were too busy to attend to pre-pandemic.
IBT Staff Reporter
Jul 14, 2020
Opening a margin account is certainly not a daunting or complicated process. Here's what you'll need to do.
IBT Staff Reporter
Jul 14, 2020
This excerpt from Leslie Armstrong's Girl Intrepid describes experiences of the kind that beset many entrepreneurial young women in mid-20th century America.
IBT Staff Reporter
Jul 09, 2020
Supply chain visibility: Every company needs it, yet not many know how to achieve it. Here are three key steps to supply chain visibility.
IBT Staff Reporter
Jul 08, 2020
From uncertain cash flow to less client contact, re-opening involves many challenges for small businesses. Here's how they're staging their COVID comebacks.
IBT Staff Reporter
Jul 07, 2020
Learn how you can and cannot spend Paycheck Protection Program (PPP), Economic Injury Disaster Loan (EIDL), and Main Street Lending Program (MSLP) loans.
IBT Staff Reporter
Jul 07, 2020
Comparing the PPP, EIDL, and MSLP loans--the big three government programs for COVID-19 relief--to determine which works best for your small business.
IBT Staff Reporter
Jul 06, 2020
A step-by-step guide to setting up Google App passwords, which, along with 2-step verification, add a second layer of security to your Google Account.
IBT Staff Reporter
Jul 05, 2020
Instagram story highlights can help you promote your small business. This step-by-step guide shows how to create a highlight, a permanent part of your profile.
IBT Staff Reporter
Jul 04, 2020
How should brands tackle content marketing in a pandemic-influenced world? By remembering this eternal truth: Human interest stories always win.
IBT Staff Reporter
Jul 03, 2020
An evolved version of the traditional business plan, the lean business plan is a live document, reflecting how business itself has changed in the last decade.
IBT Staff Reporter
Jul 02, 2020
A resilient supply chain means listening to the data. Here's an analytic approach to strengthening your supply chain: four types of data that provide insight.
IBT Staff Reporter
Jul 02, 2020
Establishing an Instagram business account is easy and intuitive. This step-by-step guide will get you connecting with your customers via Instagram in no time.
IBT Staff Reporter
Jun 30, 2020
Successful marketing doesn't need to cost thousands. Here are 10 tips to stretch your shoestring budget, from using word-of-mouth to VIP programs.
IBT Staff Reporter
Jun 29, 2020
COVID-19 has caused an increasing number of firms to switch from whole to retail. Here's how real-life companies are making the necessary operational changes.
IBT Staff Reporter
Jun 29, 2020
How do you go about setting up an e-commerce store? These 4 tips, listing all the features you need, make it easy for DIY-ers.
IBT Staff Reporter
Jun 26, 2020
Wondering what's the big deal with small business credit cards? Learn about the pros and cons, and how they compare to personal and corporate credit cards.
IBT Staff Reporter
Jun 25, 2020
Working from home is the new normal. This map of needs and solutions offers the tools and tech SMBs need to enable employees to work productively and securely.
IBT Staff Reporter
Jun 25, 2020
Unified, cloud-based collaboration solutions put together a slew of resources for SMBs to support the remote worker--making it easy to switch from phone to video call, for example.
IBT Staff Reporter
Jun 24, 2020
A new CARES Act tax break allows businesses to provide their employees with up to $5,250 of tax-advantaged payments to use toward student loans in 2020.
IBT Staff Reporter
Jun 24, 2020
For small businesses with locations in multiple areas, re-opening is especially hard to do. Here's how several are negotiating the crazy quilt of guidelines.
IBT Staff Reporter
Jun 22, 2020
For small businesses with locations in multiple areas, re-opening is especially hard to do. Here's how several are negotiating the crazy quilt of guidelines.
IBT Staff Reporter
Jun 22, 2020
As society re-opens, business owners are now grappling with the increased costs of starting up again. These four cost-saving strategies will help.
IBT Staff Reporter
Jun 22, 2020
This analysis of the changes in the original PPP Loan Forgiveness Application and the new streamlined EZ version also explains how to fill out the forms.
IBT Staff Reporter
Jun 18, 2020
The new 24-week limit and other changes to PPP Loans means changes in calculating payroll costs, and thus the amount of loan forgiveness.
IBT Staff Reporter
Jun 18, 2020
The SBA reinstated its EIDL Loan and Loan Advance program for SMBs on June 15, 2020. Loans up to $150,000 and emergency grants up to $10,000 are available.
IBT Staff Reporter
Jun 16, 2020
What's involved in turning a company into a PPE maker and doing so in a matter of days? Here's how several businesses pulled it off.
IBT Staff Reporter
Jun 14, 2020
If you're seeking financing for your small business, compare the Main Street Lending Program and PPP, how they work, and when the application deadlines are.
IBT Staff Reporter
Jun 11, 2020
The way you name your website, aka the domain name, can affect how much business it draws. The 5 tips will help you pick a domain name that works.
IBT Staff Reporter
Jun 10, 2020
