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The Obama administration is backing legislation to protect the personal data of Internet users, toughening its stance from a call last year for voluntary codes of conduct for data companies and advertisers.

Senators, government organizations and even the President are throwing their support behind 'Do Not Track' legislation.

In marketing to Latin American consumers, image and experience is everything.

iPhone 5 is rumored to feature Near Field Communication (NFC) technology, slide-out keyboard, dual-SIM cards support and expected to sport Qualcomm’s Gobi chip.

Nearly half of all Americans are getting their news from mobile devices according to a recent survey.

The campaign is planned to be featured in the advertising and on the concert entry tickets of Martin's shows in over 70 cities.

The much-awaited 90-second advert of Kate Moss for Dior Addict, the video teaser of which went viral last month, is finally out.

For the first time, online readership and advertising revenue has surpassed that of print newspapers.

SCVNGR is essentially a physical location-based communal game that connects social media with the offline world.

Adobe Systems Inc. (NASDAQ: ADBE) announced a new product Adobe SocialAnalytics and upgraded SiteCatalyst at its Omniture Summit, which is currently being held at Salt Lake City, Utah between March 8 and 11.

Shares of Focus Media Holding Ltd. (FMCN) touched a new 52-week high of $30.27 on Wednesday. The company reported Tuesday higher fourth quarter adjusted earnings as revenue in LCD display (including the movie theater network), in-store and poster frame business increased 45 percent.

Jefferies & Co. believes that Google Inc., Apple Inc., Adobe Systems, Microsoft Corp., and the large advertising agencies are potential acquirers of Velti Plc (NASDAQ: VELT).

Young Britons have taken to a new television and social media trend which could have far-reaching consequences for the worlds of broadcasting and advertising, according to a new study.

Blackberry maker Research in Motion Ltd. (RIM) said its chief marketing officer Keith Pardy will be leaving in six months, just weeks ahead of its PlayBook tablet launch.

Adobe has released the Enterprise Edition of its Digital Publishing Suite, a set of hosted software services and viewer technology to create, distribute, monetize and analyze digital magazines, newspapers and publications.

Brazilian advertising agency Loducca has created Street Art View, an interactive Google map which documents the existence of street art work across the globe.

(Corrects Reuters instrument code in 1st paragraph)

Western companies flush with cash but reluctant to commit to longer-term investments spent heavily on advertising in 2010 and especially on TV, boosting the world's biggest ad group WPP in the U.S. and Britain.

Emotion and the App Store are keys to iPad 2's likely success.

Consumer spending in the United States on deal-a-day offers is likely to go from $873 million in 2010 to $3.9 billion in 2015, representing a 35.1 percent compound annual growth rate (CAGR), a new report said.

Twitter has no plan to go public in the near future and does not need additional funds because it is making money, the co-founder of the popular microblogging site said.