10 Best Email Marketing Tools For Small Businesses

An early version of the email first came out in 1965 and has since evolved into becoming a staple online communication tool. As it can effectively connect people albeit being far apart, email has also become one of the most powerful marketing tools that businesses can use. Especially now in 2022, when people have been spending more time online whether for work, education, or entertainment.

When used with the right strategy, email can drive engagement, build relationships and deliver a higher ROI at a fraction of the cost for your marketing campaigns.

Success with your email strategy depends on finding the right email marketing tool and the right email marketing strategy, which can be a bit tricky.

Luckily, plenty of email marketing tools today can help you reach that goal. So, if you own a small business, here are the best email marketing tools for 2022.

Best Email Marketing Tools for Small Businesses

• Sandvox
• Murlist
• Email List Validation
• Paced Email
• PursueApp
• Mailivery
• EMAIL SCRAPER
• EmailWritr
• EmailBadge
• Instantly

1. SendFox

SendFox is a tool that helps you create custom, branded emails that you can automatically send to your subscribers and followers for organic growth. Made for marketers and content creators, SendFox combines automation and customization to make personalized email campaigns that will connect with your audience and keep them coming back.

2. Murlist

What’s better than regular emails? Video emails, of course! Combining the wide reach of emails with the engagement value of videos, Murlist helps you break the monotony of doing the usual email campaigns. This way, you can make a unique first impression, setting you apart from other companies. You will also avoid getting marked as spam by using its many features, ensuring that your personalized email videos always reach the right people.

3. Email List Validation

There’s nothing worse for marketers than a cluttered inbox filled with dead emails and unsuccessful campaigns. Luckily, Email List Validation fixes that by cleaning up your list of dead links and more. This way, you can easily boost your email deliverability, maintain sender reputation and make sure that you’re only sending emails to verified users.

4. Paced Email

Looking for a more organized inbox? Paced Email is here to help you achieve that. By batching frequent emails into paced summaries, you can stay focused and not get distracted. Email marketers can also use this to send newsletters that your customers won’t ignore or mark as spam.

5. PursueApp

Cold email marketing campaigns are quite tricky and only the smartest marketers thrive. With PursueApp, you can ensure higher chances for success with its B2B reach outs tool. From email verifiers and detailed analytics to 24/7 support, automation and open customization, PursueApp provides you with all the tools to create an effective email marketing campaign. It's also quite affordable.

6. Mailivery

Anyone who has tried cold emailing knows how annoying it can be for customers, especially when they don’t know your brand yet. Luckily, Mailivery will fix that by improving your sender reputation via AI-generated sales conversations. This way, your customers can learn more about your brand so they're more welcoming when they receive your next email marketing campaign. This makes it the perfect tool for marketers, growth hackers and B2B companies.

7. EMAIL SCRAPER

Looking for an easy way to scrape email addresses for a potential customer base but don’t know where to begin? EMAIL SCRAPER is the way to go. A powerful web-based tool, EMAIL SCRAPER extracts emails using various techniques so you can quickly identify and reach potential new customers. This way, you can create a database of potential clients at a fraction of the usual time, cost and resources.

8. EmailWritr

EmailWritr makes this easier by using the power of AI to generate effective email campaigns that will automatically get sent to your clients and customers. All you need to do is tailor the settings to your preferred ones, input additional information and watch your campaigns get the retention and scalability you’re looking for.

9. EmailBadge

Make sure your customers remember your brand with every email campaign and newsletter you send with EmailBadge. Easy-to-use and affordable, EmailBadge uses professionally-designed templates to let you create beautiful email signatures that your clients will be able to associate with your brand. This way, your customers know exactly who you are, what you represent and what kind of services you offer.

10. Instantly

Manually formatting and sending cold emails is tiring and frankly, is a thing of the past. Instantly helps you benefit from the power of AI to make cold email outreach easier, faster and more effective. You can customize and automate the entire campaign process, as well as get detailed analytics of how you performed and what you need to do next time.