An Imugr user thought it was time for Barbie to have a "make-under."

A new picture of Barbie without makeup has began to go viral. The photo has been credited to user named Eddi Aguirre and shows the blonde bombshell in her natural state: freckles, under-eye circles, frizzy hair, acne, yellow teeth and braces. 

It’s not the first time the 54-year-old icon has been put under the microscope for her looks, even though she’s generally known for her myriad jobs like being a nurse, astronaut and paratrooper. Not to mention that she owns her own property and has been in a committed relationship with Ken for more than 50 years, minus their short breakup. She has perky breasts, a flat stomach, tiny waist and flawless legs that have had some scientists cry out that a woman with such extreme proportions could never exist in real life. If she did, her real-life measurements would translate to a six-foot tall woman with a 39" bust, 18" waist, and 33" hips.

According to the Washington Post, the doll has been blamed for eating disorders, like when “Sleep Over Barbie” came with a scale, and she was even criticized for discouraging girls from education when “Teen Talk Barbie” in 1992 said things like, “Math class is tough.”

But Barbie has evolved, even gaining wait around her waist throughout the years, Yahoo said.

It would seem un-made-up Barbie would receive much praise for her natural look, but most of the comments have been all negative.

"Her hair needs some work," wrote one commenter. "A doll with an incredibly sick look? Like she's got an awful hangover or renal failure? Which child would want it?" wrote another. And: "It's the way her eyes are swollen, puffy--signs of a hangover or, in the extreme, kidney failure." 

It seems America's most famous doll can never win. "It's human nature for people to build up iconic figures and then tear them down," Fran Walfish, Psy.D., a child and family therapist in Beverly Hills, Calif., told Yahoo. "We idealize public figures because we want something to aspire to, but our standards are impossibly high. And when these icons inevitably misstep, we feel disappointed and angry that our hopes have been dashed."

Walfish believes the person who posted the natural photo of Barbie may have been trying to convey that under all the sparkle and glamour, Barbie has flaws like anyone else. "Barbie with braces and acne looks very much like the type of women and girls who come into my practice," Walfish said. "Perhaps this new image is a good thing."