Prince William is launching a workplace well-being website aimed at promoting mental health in the office.

The website will be called Mental Health at Work, and will be launched at an event in Bristol today. The latest initiative was funded by the Royal Foundation, the charitable trust that promotes the Heads Together campaign to break the stigma around mental health.

Prince William also teamed up with mental health charity Mind for the website. The platform will be open to all businesses from large organizations to small companies with just a few employees.

Paul Farmer, the chief executive of Mind, told Sky News, “We know that employees want to do more and are starting to see mental health as a priority, but often don’t know where to start. The new Online Mental Health At Work gateway will change that. Over the last few years, employers have begun to take staff well-being more seriously and we know that many are doing great work around mental health in the workplace. Now is the time for a step change in how we think about mental health at work.”

In related news, Prince William recently made headlines after he talked about his children’s favorite storybook. During an interview, Kate Middleton’s husband said that Prince George and Princess Charlotte enjoy Julia Donaldson’s book, “The Gruffalo.”

The book chronicles the life of a mouse, who takes a walk in a European forest and encounters several creatures who want to eat him. Prince William met Donaldson and book illustrator Alex Scheffler at an event outside the palace. When he saw the duo, he told them that his kids love their book.

“I know who you are. It’s a big hit in our household, ‘The Gruffalo,’” he said.

Prince William also opened up about the Tusk Trust, which is aimed at promoting awareness of the threats facing the rhino population. Donaldson and Scheffler decorated one of the 21 model rhinos with characters from their book “The Ugly Five.”

“We need the young generation to really understand,” Prince William said.

The dad of three has been a loyal patron of the Tusk Trust since 2005.