It Takes A Panda To Fight A Mouse

With its $3.8 billion purchase of DreamWorks, Comcast unit NBCUniversal gets beloved characters to help it compete with Disney in China's theme park sector.

Comcast Looking To Buy DreamWorks

The cable giant may spend more than $3 billion to acquire the animation studio behind “Kung Fu Panda 3,” the Wall Street Journal reported.

NBC Entering Post-Nielsen Era

To attract “select advertisers,” the Comcast-owned network plans to use data from Comcast set-top boxes and other sources.