Alayna Weimer - founder of Ignite Positive Changes LLC
Alayna Weimer - founder of Ignite Positive Changes LLC

Across the country, promising startups and mission-driven nonprofits are shutting their doors far earlier than their founders ever imagined. It's rarely because their vision was flawed or their cause unworthy; more often, it's because they hit a wall that has nothing to do with passion and everything to do with capacity.

Small organizations often start lean, with one or two people wearing every hat: marketing, HR, bookkeeping, IT, and compliance. As momentum builds, so does the demand for structure. But building that infrastructure the traditional way means hiring multiple specialists, each with their own salary, benefits, and onboarding needs. For a founder still struggling to make payroll or a nonprofit dependent on unpredictable funding cycles, it's an impossible expense. The result? Leaders burn out, operational cracks widen, and even thriving ventures can collapse under the weight of trying to do it all.

Large corporations rarely face this problem. They have layers of managers and stable teams of in-house specialists with experts in HR, finance, compliance, IT, and operations, whose sole purpose is to keep the engine running. "When I was in corporate, I saw firsthand how much success was tied to having the right people in the right roles," says Alayna Weimer, founder of Ignite Positive Changes LLC (IPC). "Small businesses don't have that luxury. They have the same needs, but not the resources to fill every seat," she says.

Ignite Positive Changes
Ignite Positive Changes

Weimer, who has also worked deeply within her local small business and nonprofit community, saw this disparity up close. Even well-loved ventures with strong customer bases were closing within a few years. "They weren't failing because of the idea," she explains. "They were failing because the owner was stretched too thin, couldn't afford to hire all the specialists they needed, and didn't have anyone to manage the people they did bring on."

Weimer's turning point came after her time owning and running an independent community bookstore. Leaving the business to her husband to pursue a new venture made her realize how much insider knowledge she had accumulated, knowledge most new founders never get. "I kept thinking about the gap. What about people who don't have this background? They start with a passion to change their community, but no business experience. The cost of staffing is too high, so they try to do it all. That's where the burnout happens." From that insight came Ignite Positive Changes LLC, a remote-first, fractional business operations partner for small businesses, nonprofits, and founders.

Fractional services are nothing new. One has likely heard of fractional CFOs or fractional HR directors. But IPC takes the model further. Instead of just one specialist, clients get access to a full team of experts across HR, finance, systems, leadership development, grant writing, IT, marketing, and more, all managed through a single point of contact.

"It's not just me telling you what you should look at," Weimer explains. "We bring in specialists to actually do the work, but without you having to hire five different people and figure out how to manage them. We become your operations manager, your back-office team, and your leadership coach all in one."

The process starts with a strategy conversation: What does the founder want to spend their time doing? What's draining their energy? Based on those answers, IPC builds a customized support package. If the organization already has a strong social media person, IPC won't replace them. If they need HR compliance, bookkeeping, and workflow automation, IPC assembles the right mix of specialists and oversees their work.

And this consulting firm's model works across sectors: from pediatric healthcare and after-school education to firearms training companies. The reason is simple: the core operational needs of any business are the same. And bringing in talent from different industries can spark innovation.

Uniquely, IPC's goal isn't to stay forever. Through its 'teach and leave' approach, the team builds systems, trains leadership, and mentors owners until they're ready to hire in-house. "We want to work ourselves out of a job," says Weimer. "When you're ready for full-time staff, we want that handoff to be warm, smooth, and sustainable."

Clients meet weekly with their Ignite Positive Changes lead to review progress, address challenges, and adjust priorities. For many, the most valuable meeting is the monthly deep-dive into financials, a two-hour session focused not on data entry but on helping leaders understand what the numbers mean and how to act on them. "Small business owners need to be in their creative, visionary space," Weimer says. "We give them the clarity and support to stay there while the back end runs smoothly."