Terry Crews created controversy Wednesday after he posted a series of videos to TikTok in ads that encourage people to work at Amazon.

On Twitter, people criticized Crews over the ads because of the online retail company’s questionable treatment towards workers and questionable business practices.

Hasan Piker, known online as HasanAbi, a former journalist and current left-wing political commentator and streamer, tweeted “this is deranged man,” about the “White Chicks” actor.

Elie Mystal, The Nation’s justice correspondent, tweeted “this is terry crews cosplaying as a poor person to do an ad for union-busting. He’s basically John Cena’s character from Suicide Squad now.”

The ads feature Crews playing an employee and interacting with products, equipment, and other employees at an Amazon warehouse.


#ad @Amazon has got gigs (and benefits) for days. So, check them out. Like now!

♬ original sound - Terry Crews

#ad @Amazon jobs work around your schedule. Not the other way around. Whaaaat?!!! Check it out.

♬ original sound - Terry Crews

In the videos, Crews touts the fact that the online retail giant pays for college tuition, other benefits and flexible working hours. One of the ads appears to show him lifting heavy boxes to show off his strength.

Reporting has previously shown that Amazon actively tries to prevent its workers from unionizing, and Amazon employees have reported working conditions so bad they've had to pee in bottles, though the company later apologized after denying the allegations.

A report by Reuters detailed how the company, and founder and former CEO Jeff Bezos, lied about business practices to Congress and, at least in India, copied sellers’ products to sell as their own. The company denies any wrongdoing.

This is not the first time the “Brooklyn 99” star has gotten himself involved in controversy. He most notably showed support for “America's Got Talent,” claiming it was one of his best experiences, even after Gabrielle Union was fired from the show, alleging discrimination as a Black woman. Crews later apologized and voiced his support for the actress.