Social media gives companies a chance to humanize themselves, giving fans exclusive content in return for their loyalty. It's an effective strategy, and it's helped change the fortunes of several companies on the brink of solvency.
Dave Smith
May 09, 2012
Social networks are gateways to finding out what's popular, what's trending, and what people care about. If companies can figure out how to target younger audiences, from millennials to college students to young adults, companies can see drastic changes in their fortunes.
Dave Smith
May 08, 2012
Although many users don't care to think about it, in order to execute the above tasks, Facebook, as well as other social networks, are collecting huge amounts of personal information and distributing it faster than ever before. But what happens with all of that information that makes it possible for you to find old classmates or see ads for things you actually want to buy?
Carey Vanderborg
May 07, 2012
What inspires China's energetic Internet community? Why is the government so worried about it?
IBT Staff Reporter
May 05, 2012
Facebook introduced a new feature to Timeline that will allow people to perform new functions from stories that appear in their news feed, timeline or ticker. The feature addition is being called action links.
Michael Nunez
May 02, 2012
The 808 Pureview is expected to be released on May 7 and their reports further have confirmed the Sim Free handset price at £539.95 (approx. $875.96). Here are the top 5 picks out on the market retail shelves which can doom the sales of the monster camera entrant ready for release.
Akansha Srivastava
May 02, 2012
The U.S. House of Representatives was introduced to a new bill on Friday, called the Social Networking Online Protection Act 2012, or SNOPA, which would ban employers from requiring job candidates to provide their username or password to Facebook, or any other social networking account for that matter.
Dave Smith
May 01, 2012
India has overtaken the US to become the world's top source of junk or unsolicited emails, accounting for one in ten spam messages in the inbox, research by a security firm has found.
Amrutha Gayathri
Apr 25, 2012
There?s been a lot of buzz about next-generation gaming consoles, with Sony?s upcoming PlayStation 4 known internally as ?Orbis,? Microsoft?s Xbox 720 code named ?Durango? and Nintendo?s double-screen experienced Wii U. Despite the generated hype, market analysts say that this next breed of gaming devices will not reach the same audience its predecessors did.
Lisa Eadicicco
Apr 24, 2012
Adobe unveiled Creative Suite 6 along with Adobe Creative Cloud on Monday at an event in San Francisco. The new Suite includes improved Photoshop and Photoshop Extended, Illustrator, Muse, Acrobat X Pro, Dreamweaver, Flash Professional, Edge Preview.
sangeeta mukherjee
Apr 24, 2012
Stock index futures crept higher on Tuesday after sharp market losses in the previous session but continued concerns about Europe's debt crisis could mean gains will be slight.
IBT Staff Reporter
Apr 24, 2012
Stock index futures pointed to a higher open on Wall Street on Tuesday, with futures for the S&P 500 up 0.37 percent, Dow Jones futures up 0.35 percent and Nasdaq 100 futures up 0.48 percent at 4:35 a.m. EDT.
IBT Staff Reporter
Apr 24, 2012
At the MWC 2012, Nokia managed to steal the show with their PureView 808 and its behemoth 41 megapixel camera. For those who want to get their hands on the powerful camera-phone, it should be arriving in Britain sometime in mid-May for upwards of £500.
Akansha Srivastava
Apr 23, 2012
Despite efforts to place a ban on pro-anorexia motivational photos on social media websites like Pinterest and Tumblr, the debate continues on as more thinspiration pictures emerge online at Instagram under the hash tag thinspo.
Nadine DeNinno
Apr 20, 2012
Facebook’s $1 billion deal to acquire Instagram may have resulted in pushing the initial public offering price for the No. 1 social media network even higher.
David Zielenziger
Apr 19, 2012
Draw Something wouldn't be a proper Zynga property if it didn't optimize the viral nature of the game through social network sharing features. Thanks to a recent update, Draw Something has added that sharing feature in addition to chat and photo-capturing capabilities.
Michael Nunez
Apr 19, 2012
Postano -- a social media content aggregation and organzation tool -- has taken a step further in providing the an all-inclusive social networking suite for businesses and individuals: Postano now works with Pinterest.
Michael Nunez
Apr 16, 2012
Facebook buys Instagram for $1 billion in cash and stock. For those who don't want to use Instagram anymore, we've found the 5 best alternatives to Instagram that will allow you to edit and share your photos while maintaining your privacy.
Anila Alexander
Apr 10, 2012
Twitter may be known as one of the most prominent social media tools to hit the web. However, the social networking service may be useful for more than keeping in touch with friends and sharing information.
Lisa Eadicicco
Apr 09, 2012
Although they may not be the most dominant social media networks, Pinterest and Google Plus can drive a significant amount of traffic to websites. But which of the two drives more referral traffic?
Michael Nunez
Apr 06, 2012
Google introduced its futuristic eyeglasses on Wednesday, called Project Glass. Google's wearable solution mixes communication technology with real world elements, but these high-tech glasses don't come without a fair share of flaws.
Dave Smith
Apr 05, 2012
On Monday, the Bhutanese government led a session in the UN called Wellbeing and Happiness: Defining a New Economic Paradigm, that highlighted the world's happiest countries and discussed how to put happiness on the global agenda.
Mark Johanson
Apr 03, 2012