After CNN refused to run a campaign ad from President Donald Trump’s administration, branding it as “racist,” social media users severely criticized NBC for running the same ad.

The ad in question looked to promote the anti-immigration stance of the Republicans and, in order to achieve that end, tried to make an example out of Luis Bracamontes — an undocumented immigrant who was convicted in the murder of two California sheriff's deputies.

An unremorseful Bracamontes was seen bragging about his crimes as he sat for his trial in the courtroom.

"I killed [expletive] cops. They're [expletive] dead. I don't [expletive] regret that [expletive]… I will break out soon and I will kill more,” he was seen saying. The expletives were not beeped out in the video. 

The 53-second video equated Bracamontes’ image with thousands of Central American migrants swarming into the United States, making the implication clear with the following message flashing on the screen during the ad — “Democrats let him into our country. Democrats let him stay. Who else would Democrats let in?”

Despite the fact that he blamed the Democrats for letting Bracamontes stay in the United States, Trump provided no evidence to substantiate his claim. In fact, according to the Washington Post, Bracamontes was deported in 1997 and 2001, under both Democratic and Republican administrations.

The president tweeted out the ad Oct. 31 with the caption: "It is outrageous what the Democrats are doing to our Country. Vote Republican now!"

While CNN blatantly refused to run the ad on their network, NBC did so, despite calling it “racially divisive ad” in one of their articles, which upset a number of Twitter users.

“@NBC WTH NBC running that racist trump caravan video. I heard @CNN refused. Hope its true they did refuse but what is wrong with you? Seriously?? @msnbc is getting bad as well. So disgusting. NBC ending democracy with running ludicrous ads. Gawd!” one user tweeted.

At the same time, another wrote: “Really @nbc? Just saw the Trump campaign commercial to vote Republican? And he “said” he will “protect” us and our families from the caravan. That’s f-----g lame.”

Here are a few other reactions from people on the social media:

POTUS’ oldest son, Donald Trump. Jr. criticized CNN for refusing to run the ad.

"I guess they only run fake news and won't talk about real threats that don't suit their agenda," Trump Jr. tweeted. "Enjoy. Remember this on Tuesday. #vote #voterepublican,” he wrote.

In reply to Trump Jr. tweet, CNN Communications explained why they had refused to showcase his father’s campaign ad.

"CNN has made it abundantly clear in its editorial coverage that this ad is racist," the network said. "When presented with an opportunity to be paid to take a version of this ad, we declined. Those are the facts."